• Business,  Inspiration,  Life,  Philosophy

    10 Resources to keep you “Inspired” in life and business

    After a chat with a fun and quicky realtor James Bruney (if this doesn’t feel quirky – just you wait. ;-P He’s got some big ideas in store! ) We discussed many of the resources that inspire us – and I realized a lot of these people have become integral to my daily life – to staying motivated and to keep the “inspired” in “Inspired Video Marketing”. If you feel your life and your business struggling due to the affliction of unmotivation or stagnation, the best medicine is to pursue the knowledge that all of these greats have! Without droning on too much, let’s get to it. “Crushing It” by…

  • Branding,  Business,  Facebook,  Marketing,  Social Media Tips

    Do this one simple thing to increase engagement in your marketing

    This is going to be SO obvious, so intuitive and so straightforward that some of you might want to just click away right now because you’re going to roll your eyes at me. (Okay, clarification, it’s not just “do a video”, so don’t get your panties in a twist, although that IS a solid suggestion…) One of the best ways to increase engagement in your marketing is to… feature other people. One of my BEST performing videos on Facebook was this one: Everyone who made their way into the video shared and tagged themselves. Any time you can interview someone (and let them know where the content is posted so…

  • Cameras,  Updates

    When you lose your lenses in Amsterdam, you buy new stuff and unbox it online

    I mentioned in my last blog that I lost my lenses on my and my husband’s honeymoon/1 year trip to Amsterdam, and that I ordered new stuff and would do an unboxing. Ta da! Done. In this video, we look at a Canon 80D body, Canon 50mm 1.4 lens, Sigma 10-20mm 3.5 lens and a Canon 24mm 2.8 lens. Awesome photographer mentioned: Lauren Lang 80D 50mm Sigma 10-20 3.5 Canon 24mm 2.8   For the record, no one paid me to talk about this stuff – BUT! I’m open to that sort of arrangement. 😉

  • Cameras,  Life,  My Story,  Philosophy

    When you lose your bag in Amsterdam

    Some of you probably saw my vlog two weeks ago (hint: it’s this one) Then radio silence: And now, I’m back! With interesting stories to share. The biggest one being that, on my way from the Schiphol Airport in Amsterdam into Amsterdam Centraal (the main train station) I left my day bag (sorry Jesse!)(not featured in the video as I added it later) on the train. I had taken it off and set it on a luggage rack while having to stand on a fully packed train. At the station, I was in such a rush to get off before the doors closed that I somehow forgot it. And didn’t…

  • Life,  Philosophy

    The 4 Questions to be Asking Yourself on the Daily

      Going back to boot camp a couple of weeks ago, (seriously, some days you learn more and have more ideas in one day than in many spans of days!) I came up with several questions to live by and so far, when applied, they are doing me well. Perhaps you saw the “why” video, the first two are along that line. When dealing with current clients, potential clients, friends and anyone in your life, ask yourself: #1 Am I MORE after dealing/interacting with this person or situation? I don’t care how you define “more”. Happier, maybe. More knowledgable, inspired, entertained etc etc, I think you can FEEL what it means…

  • My Story

    What is my “Why”, and what is YOUR “Why”?

    Why do you do what you do? And the answer is not “for money”. At the core of it, WHY do you do… anything? Everything? What you’re doing? Here is my answer to that question. In case you were interested. 😉 Happy #VlogsonSaturdays y’all!   Slowly but surely, I am getting on track and figuring out the best way to get regular content out there. Stick with me, peeps, we’ll get it!   To knowing what’s in Focus, Katie       Thank you Simon Sinek! (To see the #TED talk, visit here: https://www.ted.com/talks/simon_sinek_how_great_leaders_inspire_action#t-149616) Also referenced is the book “The Science of Getting Rich” by Wallace Wattles. Here is a…

  • Life,  Philosophy,  Updates

    Thank you 2017, Hello 2018!

    One year ago today I launched “Inspired Video Marketing” as my full time gig. (Okay FINE, hecklers, it wasn’t called “Inspired Video Marketing back then). I don’t remember what thoughts I had going into it. What I DO remember is that half of January 1, 2017 was spent on my bed, listening to an audiobook, wondering what the heck I had done in quitting my full time job to pursue video marketing. I remember being scared, I remember needing to go through the “What’s the worst that can happen?” exercise. I also remember being hopeful. We all dream of doing that one thing, of not being beholden to someone else,…

  • Business,  Life,  Meet the artist,  Philosophy,  Sample work,  Updates

    10 Legendary Lessons on Video Chronicling a Legendary Pool

        This summer has been a whopper! You all know that after having worked Pool Construction for 3 years while doing Video Marketing part time, I made the leap to video full time January 1 of this year. Somehow this summer I ended up marrying the two and have been chronicling the making of a Legendary Escape these last 4 months. (For info on what a Legendary Escape is, click here) Each day, my cameras, tripods, mics and I would commute or carpool the 1 1/2 hours to this Legendary site and capture the magic unfolding while, yes, helping out as needed. The goal was and is to make…

  • Marketing,  Social Media Tips,  Uncategorized,  Video Marketing 101,  Video Marketing Tips

    Katie’s Down and Dirty Guide to Clean Video on a Smart Phone

    Many of us know that doing video is an important aspect to our social media strategy, but it just seems so hard and daunting! We may be able to present in front of a big group, but the thought of speaking alone to a camera is… well, scary. We think so because it’s an unknown; we don’t know how to take good video, we worry about needing to edit it etc etc… Not to fear! It’s easier than you think! Check the lighting. By a window will most likely give you your best and easiest light. Check the sound. Do you hear anything in the background? Is there a lot…