• Branding,  Business,  Marketing,  Meet the artist,  Philosophy,  Video Marketing Tips

    Getting “Gutsy” with Mayniax Branding. What I learned and what you should takeaway.

    Two days ago I sat down with Dave Murray, the spirited and passionate co-founder of Mayniax Branding. This meeting had been preordained for awhile. Everywhere I went I was bombarded with “Oh! Have you met Dave yet?” “You should meet Dave!” “I know this guy Dave…” Some things in life are just synchronistic, and after forever and an email,  I finally looked him up. And. Crazy crazy, but it turns out I DID know who he was because, da-tada-da, I had watched one of his videos. I didn’t connect the words “Dave Murray” when people would say it, with the energetic red accessory sporting person that I had seen online.…

  • Social Media Tips,  Video Marketing 101,  Video Marketing Tips

    NEWSFLASH! Your video doesn’t need to go viral to work

    We refrain from posting our videos because we wonder, “Who would watch this?” “No one will share this.” “What if my video only gets 10 views?” All valid concerns… if misguided. You’re right! You probably will not get shares on every video, especially if you’re doing it yourself. AND, yes, some of those videos will have minimum views, BUT that’s okay. Because you know what? You don’t need THE WORLD to watch your video and you don’t need EVERY VIDEO to reach the world. Sometimes, all it takes is one. This video (above) had around 12 views (it still has less 200) when the RIGHT couple saw it.  (below) In this…

  • Philosophy,  Video Marketing Tips

    The Number One thing you can do in Video Marketing

    This is a quick blurb. It won’t take me very long to share this best bit of Video Marketing wisdom. It also happens to be the same wisdom that exists for all adventures and activities in life that are worth while. You ready? Start. Yup. That’s not me starting my blog, that’s me telling YOU to START. THAT’S the biggest and best thing you can do! What do they say, an ounce of action is woth a pound of ton of theory? (Ralph Waldo Emerson) Don’t know how to do it? Doesn’t matter, I know you can figure out, just START. Pick up your phone, turn it to selfie and…

  • Social Media Tips

    How to get done what you say you’re going to get done for Social Media Marketing

    You’ve heard it before. It’s not new advice. But where you’ve probably tried to use it, in some fitness arena, or with your New Year’s Resolutions, you might not have thought to use it with your social media strategy. Alright, alright. What is it already? you may ask. For whatever it is you want to do, Find someone to hold you accountable. Better yet, lots of someones. A group. Something. We make promises to ourselves, yet somehow these promises are so easy to back out of. I’m suggesting that, whatever first task you want to take with your social media marketing strategy,  or your video marketing strategy, you tell people. Tell…

  • Video Marketing Tips

    10 Tips for taking videos of people at a Trade Show

    Today I received a question for advice about making people feel comfortable taking video of them at a trade show. After having done quite a bit of that, here are my suggestions! The best way to ask is to do so confidently, clearly and with a smile. People are inclined to help, especially if you seem to know what you are doing. Also, ask them individually. If you ask in a general group, you’re more likely to get a collective “no”, even for those who might be open to it. You ARE going to run into people who are going to say no. To that you can ask,  “Are you sure?”…