• Branding,  Business,  Inspiration,  Marketing,  Video Marketing 101,  Video Marketing Tips

    Video Marketing Inspiration: Create a space you love

    “I don’t want to do a video, my space is a mess” I get this a lot. And I get it! I look back on old videos where I “Just did it” because I was being pressured  (Hi Sandi. 😉 ) and while it was good to get the video out there, I cringe at my background. How messy and unprofessional! There have been times where I too, have declined to do a video because my background was just SO not compelling. Ugh! So how do we rectify our feelings about our surroundings and our feelings about our videos? I know someone (*cough* Sandi, I’m looking at you again!) would …

  • Business,  Life,  Meet the artist,  Philosophy,  Sample work,  Updates

    10 Legendary Lessons on Video Chronicling a Legendary Pool

        This summer has been a whopper! You all know that after having worked Pool Construction for 3 years while doing Video Marketing part time, I made the leap to video full time January 1 of this year. Somehow this summer I ended up marrying the two and have been chronicling the making of a Legendary Escape these last 4 months. (For info on what a Legendary Escape is, click here) Each day, my cameras, tripods, mics and I would commute or carpool the 1 1/2 hours to this Legendary site and capture the magic unfolding while, yes, helping out as needed. The goal was and is to make…

  • In the industry,  Video Marketing 101,  Video Marketing Tips

    8 Great Resources for your Video Marketing Endeavors

    I love lists. I also love well thought out resources that make life so much easier because when you have a question or need something done, you know they are there. To combine these loves, I have put together a list for you all of my top favorite resources I use in regards to my video marketing. 1. Video Blocks If you are doing your own videos (you yourself, or someone in the office dedicated to it), this website is a great steal for some stock footage, aka, something you don’t want to have to go out and shoot yourself. Note, because of the great deal, they do a lot of…

  • Business,  Facebook,  Marketing,  Social Media Tips,  Video Marketing 101,  Video Marketing Tips,  YouTube

    PLEASE DEAR GOD choose “Custom Thumbnail”

    A few (several?) weeks ago I posted a blog called “5 Things to consider while uploading your video”. And I cannot believe myself that I forgot to talk about Custom Thumbnails. D’OH! I think it’s okay, because “custom thumbnails” really should have its own blog anyway. So there. A thumbnail is the image you see a video as when you are scrolling on your screen. If you’ve spent ANY time on the internet interacting with videos, you might have noticed that sometimes, this cover image  NEVER even appears in the video. Back in the day, this confused me. I’d be waiting for the introduction picture to flash because back in…