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  • What We Film
  • The Work
  • Meet the Crew
  • Gotta Read Blog!
  • Contact Us

Cameras

Change Your Default Settings

When you first get your camera, it’s typically set to “Auto”. Your camera has default settings telling the camera how to take the picture. You get automatic decisions made about how bright the photo is, how saturated (full of color) it is, the range of colors, how much of the photo will be in focus …

Read moreChange Your Default Settings

Don’t Make These 7 Drone Mistakes

After having my drone for a year now, I wouldn’t call myself an expert, but I’d call myself exactly what you might need if you were “about-to-buy-a-drone” / “just-bought-one-and-are-taking-it-out-of-the-package-right-now”. Unless you have a plethora of experience flying or using remote controlled vehicles, you will make lots of mistakes. Just don’t make the same dumb mistakes …

Read moreDon’t Make These 7 Drone Mistakes
Thousands and thousands of dollars in equipment right there

Why and When would we use a Two Camera Shoot?

I just got asked this question “I’ve noticed a lot of people using two cameras including a shot of themselves on the side when they’re actually facing the other camera, why?” Great question! And it’s one I’ve taken for granted. My answer was, “I do it because it looks cool!” But that’s not entirely accurate. …

Read moreWhy and When would we use a Two Camera Shoot?
I did this in an airport!

You can record your iPhone Screen! Cool, eh? (video)

Ag! Did this video awhile back, but never shared it on here. Mostly because I’ve been having problems with this website. Grrrr… Anywho! This is a cool feature on the iPhone and can assist you in making tutorial videos, especially if you have to demo an app, or show someone how to access something on …

Read moreYou can record your iPhone Screen! Cool, eh? (video)

When you lose your lenses in Amsterdam, you buy new stuff and unbox it online (video)

I mentioned in my last blog that I lost my lenses on my and my husband’s honeymoon/1 year trip to Amsterdam, and that I ordered new stuff and would do an unboxing. Ta da! Done. In this video, we look at a Canon 80D body, Canon 50mm 1.4 lens, Sigma 10-20mm 3.5 lens and a …

Read moreWhen you lose your lenses in Amsterdam, you buy new stuff and unbox it online (video)
Packing for Amsterdam - I forgot I made this

When you lose your bag in Amsterdam

Some of you probably saw my vlog two weeks ago (hint: it’s this one) Then radio silence: And now, I’m back! With interesting stories to share. The biggest one being that, on my way from the Schiphol Airport in Amsterdam into Amsterdam Centraal (the main train station) I left my day bag (sorry Jesse!)(not featured …

Read moreWhen you lose your bag in Amsterdam

Prime-Zoom-Telephoto-Wide Angle-Macro OH MY!

While messing around with my camera, and checking out another photographer/videographer’s equipment (CAMERA AND LENSES PEOPLE), I realized that I finally know what all the funny little photography jargon means, yay! That has given me some inspiration to distill it down, and pass on some of the knowledge. Today, I’d like to explore the words …

Read morePrime-Zoom-Telephoto-Wide Angle-Macro OH MY!

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We love working with @feltedskystudio ! We've been We love working with @feltedskystudio ! We've been busy capturing their 'Needle Felting Joy' tutorials, the subscription of which is LAUNCHED! 

Are you looking for a new hobby that is one part therapeutic, one part creative and all parts stabby? 🤔

#tutorialvideo #videomarketingforbusiness #videoforbusiness #smallbusinessmichigan #michiganvideographer #inspiredmarketing #videographerforhire
Man, eight years. A lot of it wasn't what I expect Man, eight years. A lot of it wasn't what I expected. 

One, I've seen videos with millions of views that did absolutely nothing for a business. I've also seen videos with under 100 views (I think it was more like 12 if I'm remembering correctly) lead to big 'ole sales. It's not about the vanity metrics. It's about the people who actually care, who interact with your content, who trust you. Those are the folks who become your customers and your brand advocates. You want conversions, you want engagement, you want to build trust? Focus on quality but not in the superficial stuff. Give your audience what they want and need from you to help them be successful. 

Two, video works best when it's part of your marketing strategy. You can't just throw up a video and expect magic to happen. You need to integrate it with your email marketing, your website, your social media, your sales funnel – everything. It's a whole ecosystem, and video is a crucial part of it.

But here's the biggest lesson I've learned: you don't have to be perfect. You really don't. In fact, trying to be perfect can actually hurt you. People are tired of seeing polished, airbrushed, fake versions of reality. They want realness. They want to see the human behind the brand. It builds trust. And trust is everything.

It's been an incredible journey, and I'm still learning every day. 

Just jotted down some of my random thoughts after 8 years in the video marketing biz. If you're into that kind of thing, comment 'BLOG' and I'll send you the link. 

#videomarketingforbusiness #videomarketingstrategy #businesstipsforsuccess #digitalmarketingtips #VideographerLife #videoforbusiness #michiganvideographer #videographerforhire #businessvideo
Needed a walk to clear my head, but ended up filmi Needed a walk to clear my head, but ended up filming a video instead. 😅 Anyone else's work double as their daily cardio?

If you're looking for someone to help you capture those on-the-go moments, shoot me a DM and let's chat!

#videomarketingforbusiness #videographerlife #michiganvideographer #videoforbusiness #videographers #videowork #videographerforhire
Well, this photoshoot with @michiganseogroup felt Well, this photoshoot with @michiganseogroup felt more like a hangout than work! Such a fun and talented team. 💞 Love you guys!! 

#teamphotoshoot #brandingshoot #videoforbusiness #videomarketingforbusiness #michiganvideographer
Ouch. That's uncomfortable. 😬 If you're not us Ouch. That's uncomfortable. 😬

If you're not using video to showcase your business, you're missing out on a huge opportunity to connect with potential customers and grow your brand. People are scrolling faster than ever, and if you're not popping up with something engaging and moving, you're just a thumb-swipe away from being forgotten.

Plus let's be real, watching a quick video is way easier than reading a novel-length post. 

So, if you're ready to ditch the digital dinosaur act and actually get your business seen, comment "VIDEO" below and let's get you started. No more excuses, just straight up, fun, and engaging video content.
Yeah, you read that right. 53 TIMES!   We dove in Yeah, you read that right. 53 TIMES!
 
We dove into a fascinating article that broke down the numbers, and it's pretty mind-blowing.
 
So, why is video so effective? Well, Google loves engaging content. Videos keep people on your website longer, signaling to Google that your site is valuable and relevant.
 
In fact, videos can increase your website's conversion rates by up to 80%! That's because they build trust, showcase your products or services in action, and tell your brand story in a way that resonates.
 
Do you want that kind of impact for your website?
 
We're here to help you leverage the power of video 😉 Comment VIDEO and we'll send you the link to our booking page.

#videomarketingforbusiness #websitevideo #michiganvideographer #videoforbusiness #websiteranking #googleranking #videomarketingexpert
Honestly, sometimes you just gotta DO THE THING. Honestly, sometimes you just gotta DO THE THING. 

No overthinking, no second-guessing, do it and see what happens. 

We spend so much time worrying about hypothetical futures that we forget to live in the present. And you know what? Most of the time, things work out way better than we imagine.

Even if it doesn't turn out exactly how you planned, you'll still learn something. You'll gain experience, you'll build resilience, and you'll be one step closer to figuring out what does work.

#videographerlife #videomarketingforbusiness #smallbusinessowner #smallbusinesssupportingsmallbusiness #michigansmallbusiness #videoshooting #inspiredmarketing #videographerforhire
Real Talk👇 I wish more people knew that videos Real Talk👇

I wish more people knew that videos are SO much more than just TikTok dances and Instagram reels! 😅  Don't get me wrong, social media is powerful, but you're seriously missing out if that's the ONLY place your videos live.

Here's where you can put your videos effectively:

🎀 Homepages, product pages, "About Us" sections – video adds engagement and personality on your website.
🎀 Boost conversion rates with compelling explainer or demo videos on your landing pages.
🎀 Embed or link to videos to grab attention and drive clicks to your emails.
🎀 Keep your audience engaged with dynamic video content during your presentations/webinars.
🎀 Teach and demonstrate with video on your online courses for better learning outcomes.
🎀 Video podcasts are on the rise! (e.g. Spotify/Apple Music)
🎀 Display eye-catching videos in physical locations.
🎀 Use video for employee onboarding and updates.
🎀 Create video FAQs and troubleshooting guides.

Where would you love to see more videos used? 

#videomarketingforbusiness #videographers #videographerlife #videomarketingtips #videotips #digitalmarketingforbusiness #digitalmarketingtips #onlinemarketing #socialmediavideo
So, you wanna know the real us? Knowing who you'r So, you wanna know the real us?

Knowing who you're working with is super important, especially when it comes to capturing your vision on video. We've put together 5 fun facts about us, not just to break the ice, but to show you what makes us tick – both as people and as your potential videography team. 

We believe in building genuine connections with our clients. Because at the end of the day, it's about more than just a video, it's about telling your story authentically.

Ready to get to know us even better and discuss how we can bring your vision to life? Slide us a DM, and let's chat!

#inspiredmarketing #gettoknowus #aboutus #inspiredvideomarketingteam #funfacts #videomarketingforbusiness

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