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  • What We Film
  • The Work
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  • Gotta Read Blog!
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editing

This is a video film strip

Your Life is a Movie and You are the Editor

The Director may have the vision, and the Camera Operator may capture the shot, but it is the Editor who decides how the story flows, where the scenes appear, which shots gets seen and which don’t. We are all Editors – irrespective of whether we make videos for our selves/businesses or not, we are all …

Read moreYour Life is a Movie and You are the Editor
We look so cool

Questions on Intellectual Rights and Answers from the Universe

I’ve had a quandry rattling around in my head. Usually when we have some thought playing on repeat, it’s not something beneficial. It’s just some open loop that we run over and over looking for closure, mostly without realizing it, and usually not finding what we’re looking for until we finally bring it into focus. …

Read moreQuestions on Intellectual Rights and Answers from the Universe
Photo by Joaynna Cook

Living Legendary – the Pirate Pool Premiere recap

Two weeks ago brought a whirlwind of a day fraught with nerves and technological issues but also love and support. Two weeks ago we had a Red Carpet Movie Premiere at the Historic Howell Theatre showcasing “Living Legendary: The Making of the Pirate Pool”. Which happens to be a full-length feature that I created. (Wow, …

Read moreLiving Legendary – the Pirate Pool Premiere recap

Quick Tips: Final Cut Pro X for Mac How to adjust the length of your clips

Final Cut Pro X updated, and with it went some apperance changes. In order to grow the clips in both the timeline and clip archives, you must now click a new button, or use the shortcut Command +. To shrink the clips, use Command -. This shortcut makes each second of footage take up either …

Read moreQuick Tips: Final Cut Pro X for Mac How to adjust the length of your clips

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Still love it though. Ask me again after I’ve expo Still love it though. Ask me again after I’ve exported everything.
It’s not about doing more, it’s doing things with It’s not about doing more, it’s doing things with a little more intention.
 
If editing is the part that’s slowing you down or keeping things stuck, you don’t have to carry that on your own.
 
We’re offering video editing services, send us a message, and we’ll help bring your content together.
It's almost pumpkin spice, apple cider and donuts It's almost pumpkin spice, apple cider and donuts season! 🎃
 
It felt surreal to film for @spicerorchards as I grew up going to this Orchard. And while they knock it out of the park with their fall attractions, they're actually open year-round and have delicious treats and fun activities all year! (Christmas Train to see Santa anyone?)
 
If you get a chance, go visit them for some pick-your-own and to see all the awesomeness they have going on there.
I get to learn from a LOT of different businesses I get to learn from a LOT of different businesses doing this job, and that’s probably one of my favorite things about it.
 
Video marketing is a pretty broad term but for me, it means creating videos that businesses and nonprofits can actually use to share who they are, what they do and why it's important.
 
Website videos, social media content, testimonials, services, products, events, behind the scenes... basically anything that helps people understand what you do and get a better feel for the people behind it.
 
If you want to see a few examples of what I mean, comment VIDEO and we’ll happily send some over.
There’s something powerful about knowing exactly h There’s something powerful about knowing exactly how you want to show up.
 
You're not trying to say everything to everyone, you're just being clear on who you’re talking to and what you want them to feel when they watch.
 
When that part is solid, everything else just carries it further. That’s when video stops feeling like content and starts feeling like an extension of your brand.
I’ve spent years building a business I’m proud of I’ve spent years building a business I’m proud of and now I’m learning how to keep building it while raising someone I’m even prouder of.
 
It’s not always perfectly balanced and I don’t think it needs to be. Some days work and motherhood just happen side by side. Like this.
It’s funny how the shortest videos can sometimes t It’s funny how the shortest videos can sometimes take the longest to get right. 😅

There’s a lot of thought that goes into making something feel simple, natural, and easy to watch. And that’s part of what I love about creating video.

Need some of those little 30-second videos for your own business? I’d be happy to make them! My DMs are always open.
Had some interesting company from this week-long s Had some interesting company from this week-long shoot.
 
Big thank you to @feltedskystudio and #NeedleFeltingJoy for continuing to bring me back and trusting me with your videos. I always have such a good time creating with these guys, and apparently I get to expand my social circle while I’m at it. 😂 Hanging with the spideys and @amykimballphotography is so fun!
It’s funny how easy it is to focus on the visible It’s funny how easy it is to focus on the visible parts of video - the gear, the edits, the posting.
 
But most of the time, what actually makes something work isn’t the obvious stuff.
 
It’s the thinking behind it, the intention, and the way everything connects.

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