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  • The Work
  • Meet the Crew
  • Free Resources
  • Gotta Read Blog!
  • Contact Us

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videography business in michigan for marketing purposes

Why Your Video Strategy Needs Breathing Room

I used to think being “ahead” in content meant always posting. Always planning. Always editing. Always thinking about the next idea before the current one even went live. And while that sounds productive… it’s exhausting. If you’re a creative whether you’re a videographer, business owner, designer, writer, or content creator, you’ve probably felt it too. …

Read moreWhy Your Video Strategy Needs Breathing Room
A simpler way to approach video when you're just starting out - michigan videographer

The First Video I’d Make If I Were Starting My Business Today

If I were starting my business from scratch today, no audience, no content library, no fancy setup… I wouldn’t start with a viral Reel or a perfectly polished brand video. I’d start with something much simpler. Here’s the thing no one tells you at the beginning When you’re starting or restarting a business, video feels …

Read moreThe First Video I’d Make If I Were Starting My Business Today
video shoot at Mad Pac

3 Marketing Myths Small Businesses Need to Let Go Of

Marketing advice is EVERYWHERE. Scroll through Instagram for five minutes and you’ll find someone telling you what you should be doing: post more, sell harder, mimic the big players, go viral, etc. But for small businesses, that kind of thinking can do more harm than good. Because your business? It’s built on connection, not cookie-cutter …

Read more3 Marketing Myths Small Businesses Need to Let Go Of

What is Vlogging? (VIDEO)

So you don’t have to watch me ramble for 2 1/2 minutes, vlogging is just a video blog. Instead of reading the content, you are watching it. Most vlogs take place using a computer webcam or in a situation that LOOKS like a computer’s webcam, but sometimes the person is on site, narrating something. You’ll …

Read moreWhat is Vlogging? (VIDEO)

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No one talks about how editing is basically just “ No one talks about how editing is basically just “move this 0.2 seconds earlier” for 2 hours straight 😅 But somehow that’s exactly what makes the whole video hit.
 
If you don’t feel like arguing with clips all day… we do that for a living 😂
 
DM us and we’ll handle your edits!
You can have good footage, good lighting, good edi You can have good footage, good lighting, good editing, but if people don’t get it right away... they’re already scrolling.
 
That’s usually where things fall off.
 
If editing or just putting everything together has been sitting on your to-do list… send us a message and we’ll handle that 😉
It’s about how it makes someone feel about their b It’s about how it makes someone feel about their business, their brand, and the way they show up.
No one really talks about how many roles video act No one really talks about how many roles video actually takes.
 
You’re filming, editing, planning, thinking, rethinking...and somehow expected to make it all look effortless.
 
It’s a lot behind the scenes for something that ends up being less than a minute. But if you know, you know 😅
So excited to be gearing up for another video with So excited to be gearing up for another video with @freedomhousedetroit . I haven't been taking on a lot of work with the new bebe, but some jobs with some organizations I just can't pass up. 🤍
Most of the time, it’s not really about time, conf Most of the time, it’s not really about time, confidence, or even ideas. It’s about perspective.

The way you think about video will either keep you stuck… or help you use it as a tool that actually supports your business.
A lot of the time, it’s not about doing more. It’s A lot of the time, it’s not about doing more.
It’s knowing what each piece of content is THERE to do.
 
If you want to go deeper into this and see how to apply it to your own content, we wrote a full blog on it.

Comment BLOG, and we’ll send you the link 😉
And just when you finally hit record…your dogs dec And just when you finally hit record…your dogs decide it’s the perfect time to co-star 😮‍💨

If you’re wearing all the hats as a content creator, director, editor, and on-screen talent in your biz and you’re feeling stuck on which video to kick things off with, we’ve got something just for you.

Comment "FIRST" and we’ll send you our free guide to help you figure out exactly what video your business should make first.
Not just that it looked good… but that it connecte Not just that it looked good… but that it connected. That someone understood the thought, the intention, the message behind it.

That’s the kind of content that stays with people and the kind that actually moves your business forward.

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