Eight years. Eight years of navigating the ever-evolving landscape of video marketing. It feels like just yesterday I was fumbling with lighting setups and struggling to get the audio right. Back then, I thought I had it all figured out. I had big ideas about viral videos and instant success. Now, looking back, I realize …
The internet's IN LOVE with short videos, and it's hard to ignore the phenomenon that has taken over our screens. You can't scroll for long without seeing one. The big question is, with Reels, TikTok, and YouTube Shorts all out there, how do you pick the best platform for your business's videos? Let’s figure out …
AI is stepping up its game, and video marketing is totally getting onboard with all these changes! Now, some of us might be a little nervous about what that means. The real question is: Is it going to be a game-changer or will it do more harm to us? Let's break it down - the …
2025 is here! Can you believe it yet? While we're still figuring out our New Year's resolutions, the world of video marketing is already evolving but one thing still remains: video marketing is here to stay. According to LocaliQ, nearly 60% of small businesses are already using short-form video platforms like TikTok and Instagram Reels. …
As we know it, videos are everywhere these days. You scroll through social media and see eye-catching product demos. You land on a website and get hooked by a company story. Videos are powerful tools for businesses, but with so many videographers out there, how do you find the perfect fit for your next project? …
I wrote a journal entry today, or I suppose now it was yesterday and I’ve been musing on it. I just finished reading “Love in the Time of Cholera”, a recommendation from a good friend, and while it wouldn’t normally be my go-to, I found it thought-provoking. It wasn’t a love-story but it was a …
In this tutorial I'll show you how to upload your brand kit to Canva, and give you a short look at how you can use your brand kit once it's uploaded to start customizing your own designs for your own business look.
I see this mistake made with business's social media video posts.
And their photo and text posts too. Don't do this!
Because it's by us sharing what's authentically us, and us consuming some organization's authentic content that we can start to attract each other and find our tribe.
So. I’m trying to sit down and have a normal, productive day of work. And it’s really failing because I can’t get Brandon Sanderson’s latest announcement out of my head. When I watched it, sent to me this morning, it was a #1 on trending. At this point, it’s been out for about exactly a …
