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  • Meet the Crew
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  • Contact Us

Video Production

HOW TO REPURPOSE VIDEO CONTENT BANNER

How to Repurpose 1 Video Into 6 Pieces of Content

Creating marketing videos for your small business used to feel like a major production. And to be honest… between coming up with ideas, writing scripts, filming, editing, and trying to post consistently, it’s A LOT. The good news is, AI tools for video creation can help you create better marketing videos without replacing human creativity. …

Read moreHow to Repurpose 1 Video Into 6 Pieces of Content
AI in video marketing

How Small Businesses Can Use AI to Create Better Marketing Videos

Creating marketing videos for your small business used to feel like a major production. And to be honest… between coming up with ideas, writing scripts, filming, editing, and trying to post consistently, it’s A LOT. The good news is, AI tools for video creation can help you create better marketing videos without replacing human creativity. …

Read moreHow Small Businesses Can Use AI to Create Better Marketing Videos
Why Video Testimonials are the secret sauce to earning trust banner

Why Video Testimonials for Business Are the Secret Sauce to Earning Trust Online

You’ve got happy clients. You’ve delivered great results. But when it comes to converting curious viewers into buyers… screenshots and star ratings will only take you so far. In marketing, there’s one golden rule: people trust people. Social proof is everything and there’s one marketing tool that turns trust into action faster than almost anything …

Read moreWhy Video Testimonials for Business Are the Secret Sauce to Earning Trust Online
Video marketing predictions in 2025 of Inspired Video Marketing Michigan

What to Expect in Video Marketing in 2025: Our Predictions

2025 is here! Can you believe it yet? While we're still figuring out our New Year's resolutions, the world of video marketing is already evolving but one thing still remains: video marketing is here to stay. According to LocaliQ, nearly 60% of small businesses are already using short-form video platforms like TikTok and Instagram Reels. …

Read moreWhat to Expect in Video Marketing in 2025: Our Predictions
how to boost your sales with video marketing

Video Marketing Tips To Boost Your Sales

You've been diligently creating videos for your business, but it feels like they're not making a significant impact on your bottom line, sound familiar? You've even spent hours filming, editing, and uploading, only to see a disappointing number of views and little to no sales. Many businesses struggle to turn video content into REAL sales. …

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The Ultimate Guide to Choosing the Right Videographer for Your Business

As we know it, videos are everywhere these days. You scroll through social media and see eye-catching product demos. You land on a website and get hooked by a company story. Videos are powerful tools for businesses, but with so many videographers out there, how do you find the perfect fit for your next project? …

Read moreThe Ultimate Guide to Choosing the Right Videographer for Your Business

2019 DragonCon Video Highlight Reel

If you had seen a few months back, I stated that at Dragoncon this year, I would be focused on improving my videography skills. The plan was to bull doze into many new areas in all of pre-production, production AND in post. Specifically I worked on: In-Camera transitions. (see 0:23 the TARDIS to Dcon sign, …

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So fun being back at @arbormotion for this shoot! So fun being back at @arbormotion for this shoot!
 
We first met their team while filming for @thelist_annarbor , so it was really nice getting to reconnect and work together again. Always great energy, great people, and such a fun shoot all around.
 
Thank you Katie from @michiganseogroup for taking these BTS shots! 🤩

#smallbusinesslife #videographer #videomarketing #videoforbusiness
What do you want your business to be known for thi What do you want your business to be known for this year?

#videomarketing #videoforbusiness #marketingvideos
We’re getting ready to bring more stories to life We’re getting ready to bring more stories to life this year. If video is part of your plans, we’d love to be part of the process. 😉
Just me, my notebook, and a very optimistic versio Just me, my notebook, and a very optimistic version of myself pretending 2026 won’t be as chaotic as every other year.

If video’s on your list too, I’m here when you’re ready.

#videographerlife #videoforbusiness
Closing out the year a little wiser and stepping i Closing out the year a little wiser and stepping into the next with intention. Happy New Year from the IVM team ✨
Doing what you love is real, but so is burnout.   Doing what you love is real, but so is burnout.
 
When the to-dos pile up and the edits feel endless, it’s easy to forget the passion that started all of this in the first place.
 
Sometimes you just need a pause, a breath, or a moment to reconnect with your why.
 
If you’re in that season too, keep going. Your spark isn’t gone, it’s just waiting for you to slow down long enough to feel it again.

#smallbusinesslife #smallbusinessannarbor
Wherever you’re spending Christmas, we hope you ge Wherever you’re spending Christmas, we hope you get a chance to slow down, be present, and soak in the little scenes you’ll want to remember later.

Wishing you a day full of warmth, joy, and moments that feel like home.

Merry Christmas from the IVM team 🎄
I wasn't able to shoot this show with Brian of @mi I wasn't able to shoot this show with Brian of @michiganvideo again this year (was occupied watching a needle felting artist create some crazy life-like animals... seriously trippy and seriously awesome! #needlefeltingjoy @feltedskystudio ) but what a fun shoot this was last year. Happy Holidays everyone! 

@american.dance.academy @south_lyon_theater
If video is on your vision board for next year, I’ If video is on your vision board for next year, I’d love to help you bring it to life. My DMs are always open 🥰

#videoforbusiness #michigansmallbusiness

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Happy New Year! Ready to roll cameras in January. Get in touch to book your shoot.