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Branding

Good Video Editing Won’t Fix A Bad Message

When a video doesn’t perform the way you hoped, it’s really easy to blame the editing. Maybe the cuts weren’t smooth enough. Maybe the pacing felt off. Maybe it just didn’t look as polished as you wanted. So what do most people do? They focus on fixing the edit. But that’s usually not where the …

Read moreGood Video Editing Won’t Fix A Bad Message

Testimonial Thursday: Julie Quick’s Review

I hired Katie to edit a video that I recorded myself, that was to serve as a lead magnet on my website. And overall, the experience was wonderful.

Read moreTestimonial Thursday: Julie Quick’s Review
a journal and a pencil are on a pink background with pantone color chips

How-to Upload Your Brand Kit on Canva (VIDEO)

In this tutorial I'll show you how to upload your brand kit to Canva, and give you a short look at how you can use your brand kit once it's uploaded to start customizing your own designs for your own business look.

Read moreHow-to Upload Your Brand Kit on Canva (VIDEO)
There's a thumbs up next to a cool coffee video still and a thumbs down next to a dog post

Don’t do THIS with your Social Media Videos

I see this mistake made with business's social media video posts.
And their photo and text posts too. Don't do this!

Read moreDon’t do THIS with your Social Media Videos

Video Marketing MAGIC

So. I’m trying to sit down and have a normal, productive day of work. And it’s really failing because I can’t get Brandon Sanderson’s latest announcement out of my head. When I watched it, sent to me this morning, it was a #1 on trending. At this point, it’s been out for about exactly a …

Read moreVideo Marketing MAGIC
teal headphones, coffee a laptop and a sign that says "Things to do: Own today"

Consistency > Perfection with Video

I think it’s a common desire, the elusive “Being Discovered”. The thought goes, “If I put forth this ONE. PERFECT. THING. someone will see it and notice me. I will be whisked away into stardom and fame befitting my awesomeness.” I’m not here to crush all your dreams. There is always that CHANCE. And, there …

Read moreConsistency > Perfection with Video
Just me and muh dad

What does “User-Generated Content” Mean?

According to our trust-worthy friend, Wikipedia, (take THAT teachers who told me I couldn’t site Wikipedia) “User-generated content (UGC)… is any form of content, such as images, videos, text and audio, that have been posted by users on online platforms such as social media and wikis.[“ How does this differ from “content” in general? The difference is between YOU as your …

Read moreWhat does “User-Generated Content” Mean?
Isn't it pretty??

Video Marketing Inspiration: Create a space you love

“I don’t want to do a video, my space is a mess” I get this a lot. And I get it! I look back on old videos where I “Just did it” because I was being pressured  (Hi Sandi. 😉 ) and while it was good to get the video out there, I cringe at …

Read moreVideo Marketing Inspiration: Create a space you love
It's a phone and a folder - gasp!

Do this one simple thing to increase engagement in your marketing

This is going to be SO obvious, so intuitive and so straightforward that some of you might want to just click away right now because you’re going to roll your eyes at me. (Okay, clarification, it’s not just “do a video”, so don’t get your panties in a twist, although that IS a solid suggestion…) …

Read moreDo this one simple thing to increase engagement in your marketing
How cute are we???

Getting “Gutsy” with Mayniax Branding. What I learned and what you should takeaway.

Two days ago I sat down with Dave Murray, the spirited and passionate co-founder of Mayniax Branding. This meeting had been preordained for awhile. Everywhere I went I was bombarded with “Oh! Have you met Dave yet?” “You should meet Dave!” “I know this guy Dave…” Some things in life are just synchronistic, and after …

Read moreGetting “Gutsy” with Mayniax Branding. What I learned and what you should takeaway.

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There’s a different kind of confidence that comes There’s a different kind of confidence that comes from knowing what you’re creating and why you’re creating it.

It shifts how you think, how you create, and how your audience experiences your brand.
 
If you’ve been craving that kind of clarity in your videos, we made something to help you get started.
 
Comment GUIDE and we’ll send you our free guide to help you figure out exactly what video your business should make first 😉
Nothing like a booked call to remind you things ar Nothing like a booked call to remind you things are, in fact, happening.

Booking shoots for the end of August. 😎 Link’s waiting in the bio.

#videomarketingforbusiness #videoservices #annarborvideographer
That’s the whole point for me 😊   How do you want That’s the whole point for me 😊
 
How do you want people to see your business?
Most of the time, what makes something work isn’t Most of the time, what makes something work isn’t what you add at the end… It’s what was clear from the start.
 
When the foundation is there, everything else just supports it.

#videomarketing #socialmediamarketing #videotips
Hey, we’re not judging...   Whatever gets you to f Hey, we’re not judging...
 
Whatever gets you to finally post that first video.

Comment “GUIDE” and we’ll send you the link 😊
I knew it was never going to be “just” 😅 I knew it was never going to be “just” 😅
The real work happens here! If you need help brin The real work happens here!

If you need help bringing your videos together, we’ve got you 😊
Some seasons feel more creative than others.   And Some seasons feel more creative than others.
 
And some seasons feel like you’re forcing every idea just to keep up. That doesn’t mean you’ve lost your creativity.
 
It usually just means something needs to shift. Give yourself a little room to pause, rethink, and reset your approach.
 
You’re allowed to create in a way that actually feels sustainable. And if you need help figuring out what that looks like for your content, we’ve got something for you.
 
Comment FIRST and we’ll send you our free guide to help you decide what video to create next �
Happy Memorial Day 🤍 Feeling grateful to those wh Happy Memorial Day 🤍

Feeling grateful to those who made days like this possible. (shoot for @michiganvideo )

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Want something filmed in September? We’ve got a couple open project slots!