2025 is here! Can you believe it yet? While we're still figuring out our New Year's resolutions, the world of video marketing is already evolving but one thing still remains: video marketing is here to stay. According to LocaliQ, nearly 60% of small businesses are already using short-form video platforms like TikTok and Instagram Reels. …
You've been diligently creating videos for your business, but it feels like they're not making a significant impact on your bottom line, sound familiar? You've even spent hours filming, editing, and uploading, only to see a disappointing number of views and little to no sales. Many businesses struggle to turn video content into REAL sales. …
I see this mistake made with business's social media video posts.
And their photo and text posts too. Don't do this!
Construction Wisdom I learned a very valuable lesson while working for my dad’s swimming pool company. While the muscles I gained picking up 94 pound bags of Portland cement gave me feelings of confidence, and the tolerance for being sweaty/dirty/hot gave me a “get ‘er done” attitude, if you’d asked me what’s the biggest lesson …
It’s a difficult decision to decide if it’s worth the cost to hire a videographer for your event. In the effort of making things simpler, I made a flow chart! (Ooh! For the record, if you’re wondering about a photographer for your event, this flowchart works the same- just exchange for the right lingo.) I’ve …
If you just didn’t feel up to appearing in your own video, here are 10 ways to make a video without using your face! Resource section (aka giving credit where due!) Thumbnail photo by Adrian Pelletier on Unsplash My instagram Glenn Matecun- Estate Planning Lawyer Whiteboard software Kevin J. Anderson (he’s available for speaking engagements …
I got asked a question about posting videos to Instagram. It was about that vague- I mean, there are FOUR main ways to post videos to Instagram, which way did they mean? In true Katie-style, when the choice is “big” or “home” we choose big. SO. Here are the four ways to post videos …
Tutorial starts at 1:37 if you don’t want to hear some information about square videos and such. Do you own Final Cut and have you been wondering how to make a square video like you see all over Facebook? This tutorial will give you three ways to do it! Article I referenced: https://blog.bufferapp.com/square-vid… Stay …
“I don’t want to do a video, my space is a mess” I get this a lot. And I get it! I look back on old videos where I “Just did it” because I was being pressured (Hi Sandi. 😉 ) and while it was good to get the video out there, I cringe at …
Many of us know that doing video is an important aspect to our social media strategy, but it just seems so hard and daunting! We may be able to present in front of a big group, but the thought of speaking alone to a camera is… well, scary. We think so because it’s an unknown; …
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