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Video Marketing Tips

5 things to Consider Adding to your Videos while Uploading

Okay, so you’ve done the hard work of taking and editing a video and are now going to post it. Do that, but also consider doing these five additional add-ons. Consider adding Closed Captions/Subtitles Not only do you broaden the audience of people who can watch your videos to those who are deaf and perhaps …

Read more5 things to Consider Adding to your Videos while Uploading

How to add a Youtube Video to your WordPress Blog

Can you imagine? I created a video about adding videos to your blog, and that’s exactly what I needed to do for this post! Gasp!

Read moreHow to add a Youtube Video to your WordPress Blog

NEWSFLASH! Your video doesn’t need to go viral to work

We refrain from posting our videos because we wonder, “Who would watch this?” “No one will share this.” “What if my video only gets 10 views?” All valid concerns… if misguided. You’re right! You probably will not get shares on every video, especially if you’re doing it yourself. AND, yes, some of those videos will have …

Read moreNEWSFLASH! Your video doesn’t need to go viral to work

The Number One thing you can do in Video Marketing

This is a quick blurb. It won’t take me very long to share this best bit of Video Marketing wisdom. It also happens to be the same wisdom that exists for all adventures and activities in life that are worth while. You ready? Start. Yup. That’s not me starting my blog, that’s me telling YOU …

Read moreThe Number One thing you can do in Video Marketing

Are you using Video Marketing? You’ll want to start after reading these 10 statistics.

After looking at A LOT of video statistics… I believe these are the most compelling. If you are doing video marketing- good job! I’m sure you have found it to be awesome and could give sway to some of these numbers. If you’re not, read through this list and I’ll see you on YouTube soon. …

Read moreAre you using Video Marketing? You’ll want to start after reading these 10 statistics.

Facebook Video Analytics

Happy Tutorial Tuesday! How to access your Facebook’s video analytics to see how they’re all doing.

Read moreFacebook Video Analytics

10 Suggestions for what to talk about when starting Video Marketing

So. You’ve decided to start video marketing. You’ve set up your camera and you’re ready to go. AAAAAaaand Action! But wait! … what should you talk about? The simplest video is a “webcam” video, the form that most vloggers (people who create “video blogs” on YouTube) typically use. The camera (usually the webcam) is pointed at the blogger …

Read more10 Suggestions for what to talk about when starting Video Marketing

What is Video Marketing?

We talk to people about what we do, we give them our business cards, we ask for referrals, put our ads in magazines and on Google, etc. We market ourselves, our services and our products. Video Marketing is used to the same purpose, promoting ourselves, services and products, it just comes in video form. “If …

Read moreWhat is Video Marketing?
This is the arm of someone holding a video camera at the sky

4 Reasons to use Video in your Marketing Strategy

Our second most important job as business people, is to let people know about our product or service. (The first job being PROVIDE an awesome service or product of course.) If people don’t know what you do, where they can find you, or even WHY they are in need of you, what is the point …

Read more4 Reasons to use Video in your Marketing Strategy

What do I need to get started with Video Marketing?

  -Yourself -A camera (your phone counts) -Internet Access That’s it. If you’re feeling gutsy, maybe you get a tripod. Or a selfie stick. But to actually START posting videos about your company or your business, and to start sharing your story, all you need is something that will record you, something to say, and …

Read moreWhat do I need to get started with Video Marketing?
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One of the unexpected perks of this job is getting One of the unexpected perks of this job is getting a little peek into how so many different businesses actually work.
 
Different industries, different teams, completely different ways of doing things and somehow I always walk away having noticed something I can apply to my own business too.
 
I guess spending this much time behind the scenes of other people’s businesses will do that to you. Very grateful I get to call this work.

#videomarketingforbusiness #videographerlife #lifeonset
There’s a lot that happens between packing up the There’s a lot that happens between packing up the camera and delivering that final video, and not everything we capture disappears just because you didn’t see it in the final cut.
 
We got into this a little more in our latest blog. If you’re curious, comment BLOG and we’ll send the link your way!
Another shoot with @freedomhousedetroit in the boo Another shoot with @freedomhousedetroit in the books! It was a hot one with plenty of walking, but getting to see familiar faces again made the day even better.

I also got the sweetest testimonial from FHD’s Chief Executive, which was such a lovely surprise! Always grateful when clients take the time to share kind words about working together. Definitely made the sweaty shoot day worth it.
Still love it though. Ask me again after I’ve expo Still love it though. Ask me again after I’ve exported everything.
It’s not about doing more, it’s doing things with It’s not about doing more, it’s doing things with a little more intention.
 
If editing is the part that’s slowing you down or keeping things stuck, you don’t have to carry that on your own.
 
We’re offering video editing services, send us a message, and we’ll help bring your content together.
It's almost pumpkin spice, apple cider and donuts It's almost pumpkin spice, apple cider and donuts season! 🎃
 
It felt surreal to film for @spicerorchards as I grew up going to this Orchard. And while they knock it out of the park with their fall attractions, they're actually open year-round and have delicious treats and fun activities all year! (Christmas Train to see Santa anyone?)
 
If you get a chance, go visit them for some pick-your-own and to see all the awesomeness they have going on there.
I get to learn from a LOT of different businesses I get to learn from a LOT of different businesses doing this job, and that’s probably one of my favorite things about it.
 
Video marketing is a pretty broad term but for me, it means creating videos that businesses and nonprofits can actually use to share who they are, what they do and why it's important.
 
Website videos, social media content, testimonials, services, products, events, behind the scenes... basically anything that helps people understand what you do and get a better feel for the people behind it.
 
If you want to see a few examples of what I mean, comment VIDEO and we’ll happily send some over.
There’s something powerful about knowing exactly h There’s something powerful about knowing exactly how you want to show up.
 
You're not trying to say everything to everyone, you're just being clear on who you’re talking to and what you want them to feel when they watch.
 
When that part is solid, everything else just carries it further. That’s when video stops feeling like content and starts feeling like an extension of your brand.
I’ve spent years building a business I’m proud of I’ve spent years building a business I’m proud of and now I’m learning how to keep building it while raising someone I’m even prouder of.
 
It’s not always perfectly balanced and I don’t think it needs to be. Some days work and motherhood just happen side by side. Like this.

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