Gotta Read Blog!

Don’t do THIS with your Social Media Videos

By Katie Curtis | Jun 21, 2022 | 0 Comments

I see this mistake made with business’s social media video posts.
And their photo and text posts too. Don’t do this!

Guest Appearance on “So That’s My Business”

By Katie Curtis | Jun 17, 2022 | 0 Comments

Because it’s by us sharing what’s authentically us, and us consuming some organization’s authentic content that we can start to attract each other and find our tribe.

Canva Makes Video Thumbnails EASY

By Katie Curtis | Jun 15, 2022 | 0 Comments

Ever played with Canva? Let’s make a simple video thumbnail to begin! Gary Vee inspired this one.

Video Marketing and Efficiency

By Katie Curtis | Jun 10, 2022 | 0 Comments

Construction Wisdom I learned a very valuable lesson while working for my dad’s swimming pool company. While the muscles I gained picking up 94 pound bags of Portland cement gave me feelings of confidence, and the tolerance for being sweaty/dirty/hot gave me a “get ‘er done” attitude, if you’d asked me what’s the biggest lesson …

Canva: Your New Marketing Best Friend (VIDEO)

By Katie Curtis | Jun 7, 2022 | 0 Comments

I used to be overwhelmed with all the software and know-how I needed to run the visual content of my business. Enter Canva. I hardly open Photoshop anymore because of this app/website and I feel like my business has a much more defined brand now, even as I’m still exploring and figuring things out. With …

June Updates (VIDEO)

By Katie Curtis | Jun 7, 2022 | 0 Comments

It’s been some time since I’ve made a video, and some SOME time since I’ve done so with any sort of consistency. But we’re back at it and have a lot planned. Not to say it’s all going to work out (in fact, I imagine most of it won’t!) but, what doesn’t work will provide …

Get More and Better Work Done : 5 Takeaways from Cal Newport’s “Deep Work”

By Katie Curtis | Jun 2, 2022 | 0 Comments

There are two abilities necessary for success in the New Economy: the ability to quickly master hard things and the ability to produce at an elite level. Both depend on your ability to perform deep work.

Video Marketing MAGIC

By Katie Curtis | Mar 2, 2022 | 1 Comment

So. I’m trying to sit down and have a normal, productive day of work. And it’s really failing because I can’t get Brandon Sanderson’s latest announcement out of my head. When I watched it, sent to me this morning, it was a #1 on trending. At this point, it’s been out for about exactly a …

How-To: Tag Your Personal Friends on Your Business Facebook Page

By Katie Curtis | Feb 22, 2022 | 0 Comments

Recently I uploaded a bunch of photos of some great people to my business facebook page. I wanted to tag the people in the photos and… found out I couldn’t. As my business page my friends did not show up. As my personal page, I couldn’t even tag. Thankfully a quick jaunt into “Settings” solved …

Happy Birthday Puppies!

By Katie Curtis | Feb 22, 2021 | 0 Comments

Puppies during lockdown was a serendipitous experience. Outside of the endless crying (there were NINE puppies…) and even more bottomless pooping (NINE!), I’d say it ended too quickly. But wow, here we are a year later and my, what a difference a year can make. Let’s love on these not-so-babies, shall we?

Tips & Tricks

How Often Should a Business Update Its Video Content - Video Refresh

How Often Should a Business Update Its Video Content?

You’ve invested in video content for your business, you’re using it across your website and marketing(opens in new tab), and it’s doing its job. But at what point does that footage need an update? There’s no set expiration date for business videos. Some can stay relevant for years, while others need refreshing much sooner. And …
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Good Video Editing Won’t Fix A Bad Message

When a video doesn’t perform the way you hoped, it’s really easy to blame the editing. Maybe the cuts weren’t smooth enough. Maybe the pacing felt off. Maybe it just didn’t look as polished as you wanted. So what do most people do? They focus on fixing the edit. But that’s usually not where the …
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videography business in michigan for marketing purposes

Why Your Video Strategy Needs Breathing Room

I used to think being “ahead” in content meant always posting. Always planning. Always editing. Always thinking about the next idea before the current one even went live. And while that sounds productive… it’s exhausting. If you’re a creative whether you’re a videographer, business owner, designer, writer, or content creator, you’ve probably felt it too. …
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