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Canva: Your New Marketing Best Friend (VIDEO)
I used to be overwhelmed with all the software and know-how I needed to run the visual content of my business. Enter Canva. I hardly open Photoshop anymore because of this app/website and I feel like my business has a much more defined brand now, even as I’m still exploring and figuring things out. With Canva I can create instagram videos, video presentations, blog post photos, business cards, stickers, logos, stories, ebook covers and on and on and on… You can design for free with limitations, you can have a free trial and/or you can pay a small fee per month to design (or, heck, just use their professional designs…
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How-To Link your Instagram Account to your Facebook Business Page
As a business owner I like to save time and consolidate where I can. I’m sure you can relate. Unless you have a giant marketing team, you have to do it all yourself, from making the content specific for each platform to tagging, describing and posting it. It’s overwhelming! Of course there are tools out there to help make the process easier, but it’s hard to not drown in all the apps or in the various learning curves. Plus, a lot of the high-functionality ones cost precious dough. Thankfully, there are little shortcuts. And many types of content that would be good on Instagram are also good on Facebook (think…
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If you can’t share a post from your Personal Facebook Page to your Business Facebook Page on Mobile – DO THIS! (video)
I went live at Dragoncon for my Vlogs On Saturdays – but couldn’t share the live to my business page! Grrrrr… Something to do with “Facebook Business Manager” and their dumb defaults. 🙁 But! thanks to Kayla Crosby though, I was able to fix this, and now can share all I want! If you have this problem and want to fix it – here’s the answer! Tutorial starts at 1:00! Otherwise I’m explaining what this problem is and why it is troublesome. Stay inspired friends! Katie
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4 Ways to Post Videos to Instagram and How To Do Them (video)
I got asked a question about posting videos to Instagram. It was about that vague- I mean, there are FOUR main ways to post videos to Instagram, which way did they mean? In true Katie-style, when the choice is “big” or “home” we choose big. SO. Here are the four ways to post videos to Instagram and how to do each way. Plus a little bit of narration, chatting, philosophy, etc etc along the way. Claire’s Instagram Claire’s Facebook iPhone screen recording tutorial mentioned #tutorialtuesday #yesiknowitswednesday #thisisbecomingahabit Stay inspired, my friends! Katie
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Video Marketing Inspiration: Create a space you love
“I don’t want to do a video, my space is a mess” I get this a lot. And I get it! I look back on old videos where I “Just did it” because I was being pressured (Hi Sandi. 😉 ) and while it was good to get the video out there, I cringe at my background. How messy and unprofessional! There have been times where I too, have declined to do a video because my background was just SO not compelling. Ugh! So how do we rectify our feelings about our surroundings and our feelings about our videos? I know someone (*cough* Sandi, I’m looking at you again!) would …
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How-to add captions to Facebook videos THE EASY WAY (video)
In 2016, Digiday reported that 85% of Facebook video is watched without sound. Insert captions! You’ve watched plenty of videos with captions. Some of them you can choose to put on, some of them are a part of the video file itself, and some of them automatically appear like when you are scrolling your news feed on Facebook. This video will show you how to put the ones onto your facebook videos in the EASIEST MANNER. (Because as mentioned, there ARE other ways but they are more difficult and take longer). Hope this helps!
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What does the “Inspired” stand for in “Inspired Video Marketing”?
“A moment’s insight is sometimes worth a life’s experience” – Oliver Wendell Holmes, Sr The day I woke up and was to meet with my resident agent to sign my business LLC, I had no idea what my business would be called. For the past 2 or 3 years, I had been working part-time doing videos and video marketing, not really with a name, but calling it “Katie Curtis Video Marketing” for lack of anything else and because there was pressure on me to call what I did something. Aaaaand I kind of hated that name. Scratch that, I hardcore hated the name. It still makes me go “ick” to…
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8 Great Resources for your Video Marketing Endeavors
I love lists. I also love well thought out resources that make life so much easier because when you have a question or need something done, you know they are there. To combine these loves, I have put together a list for you all of my top favorite resources I use in regards to my video marketing. 1. Video Blocks If you are doing your own videos (you yourself, or someone in the office dedicated to it), this website is a great steal for some stock footage, aka, something you don’t want to have to go out and shoot yourself. Note, because of the great deal, they do a lot of…
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Business, Facebook, Marketing, Social Media Tips, Video Marketing 101, Video Marketing Tips, YouTube
PLEASE DEAR GOD choose “Custom Thumbnail”
A few (several?) weeks ago I posted a blog called “5 Things to consider while uploading your video”. And I cannot believe myself that I forgot to talk about Custom Thumbnails. D’OH! I think it’s okay, because “custom thumbnails” really should have its own blog anyway. So there. A thumbnail is the image you see a video as when you are scrolling on your screen. If you’ve spent ANY time on the internet interacting with videos, you might have noticed that sometimes, this cover image NEVER even appears in the video. Back in the day, this confused me. I’d be waiting for the introduction picture to flash because back in…