The Director may have the vision, and the Camera Operator may capture the shot, but it is the Editor who decides how the story flows, where the scenes appear, which shots gets seen and which don’t. We are all Editors – irrespective of whether we make videos for our selves/businesses or not, we are all Editors because we are all editing the movie that is our life. Will we see that person again? Did they move the plot forward? Are they contributing to our character growth? We decide the supporting actors who push us in our character arc. We can also decide to cut those that do not move our…
Three Ways to Turn your Vertical Photo into a Horizontal Image in Final Cut Pro X (video)
Vertical, Square, Horizontal… there are so many formats for our media nowadays! It’s hard to know what format you need when going into content capture mode. Good thing we can transfer between platforms and formats! In this Tutorial Tuesday video I’ll show you three ways to turn your vertical photo (this would work for vertical videos too, you know!) into something that can be shown in a horizontal video for Final Cut Pro X.
It started with a donut…
What did you do to your hand? The short answer is “I punched a wall”, the long answer is a little more embarrassing and a little (okay, a lot) less indicative of anger problems. On a totally nondescript Friday evening, after a productive (I think?) day of work, I was set about to sit down to some episodes of “The Flash”. “Hm, as satisfying as that would be, this could be better…” I thought, as I remembered the few cider mill donuts my husband and I had frozen for later appreciation, as after purchasing them and eating around 6 in a sitting, I didn’t think I could eat another…
How-to do Slow-Mo on your iPhone (video)
I cut this part out of the video, but the MOST important part about doing slow-motion on your iPhone is REMEMBERING that you have the capability to do slow-motion! Don’t miss out on those cool moments because you forgot you could do this cool thing. Short clips from : The Matrix Guardians of Ga’Hoole The Hangover Various by Inspired Video Marketing Stay Inspired! Katie
Questions on Intellectual Rights and Answers from the Universe
I’ve had a quandry rattling around in my head. Usually when we have some thought playing on repeat, it’s not something beneficial. It’s just some open loop that we run over and over looking for closure, mostly without realizing it, and usually not finding what we’re looking for until we finally bring it into focus. This time was no different. I work in a field of intellectual rights. It’s easy to NOT steal something physical, but the whole world gets murky when the goods are virtual. What constitutes copyright infringement when the products are words, photos, videos, and ideas? Thankfully, I haven’t had to deal with any “theft” or potential…
Sometimes you win while sleeping (usually after sacrificing lots of sleep)
I awoke to a flight attendant tapping my shoulder and urging me to pull down my tray table. Odd, don’t they usually wake you up so you can do the opposite? Groggily, I pulled down the tray in a dreamy, Charlie pre-golden ticket state to reveal a (not gold but) yellow sticker proclaiming, “Congrats! You found the lucky seat, you lucky so-and-so! You’re like a leprechaun born with a rabbit’s foot finding a heads-up penny underneath a horseshoe in a field of 4-leaf clovers. #spiritluckyseat” Still in a fog, I only nodded as I was handed a voucher for 5,000 free miles on Spirit and my seat number was announced…
4 Ways to Post Videos to Instagram and How To Do Them (video)
I got asked a question about posting videos to Instagram. It was about that vague- I mean, there are FOUR main ways to post videos to Instagram, which way did they mean? In true Katie-style, when the choice is “big” or “home” we choose big. SO. Here are the four ways to post videos to Instagram and how to do each way. Plus a little bit of narration, chatting, philosophy, etc etc along the way. Claire’s Instagram Claire’s Facebook iPhone screen recording tutorial mentioned #tutorialtuesday #yesiknowitswednesday #thisisbecomingahabit Stay inspired, my friends! Katie
Why and When would we use a Two Camera Shoot?
I just got asked this question “I’ve noticed a lot of people using two cameras including a shot of themselves on the side when they’re actually facing the other camera, why?” Great question! And it’s one I’ve taken for granted. My answer was, “I do it because it looks cool!” But that’s not entirely accurate. Why does it look cool? Because it accomplishes something. Things make us feel certain ways BECAUSE there are deeper meanings, usually subconscious ones as to why we like them and why they resonate. “That movie made me emotional!” – it sure did, but why? Because of the music, the timing, the way the shots were…
Video Marketing Inspiration: Create a space you love
“I don’t want to do a video, my space is a mess” I get this a lot. And I get it! I look back on old videos where I “Just did it” because I was being pressured (Hi Sandi. 😉 ) and while it was good to get the video out there, I cringe at my background. How messy and unprofessional! There have been times where I too, have declined to do a video because my background was just SO not compelling. Ugh! So how do we rectify our feelings about our surroundings and our feelings about our videos? I know someone (*cough* Sandi, I’m looking at you again!) would …
How-to add captions to Facebook videos THE EASY WAY (video)
In 2016, Digiday reported that 85% of Facebook video is watched without sound. Insert captions! You’ve watched plenty of videos with captions. Some of them you can choose to put on, some of them are a part of the video file itself, and some of them automatically appear like when you are scrolling your news feed on Facebook. This video will show you how to put the ones onto your facebook videos in the EASIEST MANNER. (Because as mentioned, there ARE other ways but they are more difficult and take longer). Hope this helps!
