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video marketing

The Ultimate Guide to Choosing the Right Videographer for Your Business

As we know it, videos are everywhere these days. You scroll through social media and see eye-catching product demos. You land on a website and get hooked by a company story. Videos are powerful tools for businesses, but with so many videographers out there, how do you find the perfect fit for your next project? …

Read moreThe Ultimate Guide to Choosing the Right Videographer for Your Business

Testimonial Thursday Spotlight: Daren & Deanna Baker

Hey, everyone! It’s time to shine a spotlight on some incredible people in our Thursday Testimonial series. Today, I want to express my gratitude to the dynamic duo, Daren and Deanna Baker from DBaker Designs. It’s always heartwarming to receive kind words and recognition from such awesome people! Bakers, I am surprised every time I …

Read moreTestimonial Thursday Spotlight: Daren & Deanna Baker

Testimonial Thursday: Julie Quick’s Review

I hired Katie to edit a video that I recorded myself, that was to serve as a lead magnet on my website. And overall, the experience was wonderful.

Read moreTestimonial Thursday: Julie Quick’s Review
Dr Bill says "I can't recommend her enough"

Testimonial Thursday: Dr. Bill Thatcher

The energy that she brings to every project is just INSPIRING.

Read moreTestimonial Thursday: Dr. Bill Thatcher
This is a close up of a judogi with a white belt

Take Your White Belt With You

Always take your white belt with you. Have an empty cup. Don't assume you know everything. Be humble.

Read moreTake Your White Belt With You
a journal and a pencil are on a pink background with pantone color chips

How-to Upload Your Brand Kit on Canva (VIDEO)

In this tutorial I'll show you how to upload your brand kit to Canva, and give you a short look at how you can use your brand kit once it's uploaded to start customizing your own designs for your own business look.

Read moreHow-to Upload Your Brand Kit on Canva (VIDEO)
There's a thumbs up next to a cool coffee video still and a thumbs down next to a dog post

Don’t do THIS with your Social Media Videos

I see this mistake made with business's social media video posts.
And their photo and text posts too. Don't do this!

Read moreDon’t do THIS with your Social Media Videos
katie is on the job site with a video camera in her hand and she is smiling

Video Marketing and Efficiency

Construction Wisdom I learned a very valuable lesson while working for my dad’s swimming pool company. While the muscles I gained picking up 94 pound bags of Portland cement gave me feelings of confidence, and the tolerance for being sweaty/dirty/hot gave me a “get ‘er done” attitude, if you’d asked me what’s the biggest lesson …

Read moreVideo Marketing and Efficiency
cartoon katie with a bubble says What is Canva

Canva: Your New Marketing Best Friend (VIDEO)

I used to be overwhelmed with all the software and know-how I needed to run the visual content of my business. Enter Canva. I hardly open Photoshop anymore because of this app/website and I feel like my business has a much more defined brand now, even as I’m still exploring and figuring things out. With …

Read moreCanva: Your New Marketing Best Friend (VIDEO)
This is a picture of Katie looking into the distance with the words June Updates next to her

June Updates (VIDEO)

It’s been some time since I’ve made a video, and some SOME time since I’ve done so with any sort of consistency. But we’re back at it and have a lot planned. Not to say it’s all going to work out (in fact, I imagine most of it won’t!) but, what doesn’t work will provide …

Read moreJune Updates (VIDEO)
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It’s funny how easy it is to focus on the visible It’s funny how easy it is to focus on the visible parts of video - the gear, the edits, the posting.
 
But most of the time, what actually makes something work isn’t the obvious stuff.
 
It’s the thinking behind it, the intention, and the way everything connects.
We all have those people who believed in us first We all have those people who believed in us first 🤍 You know who you are. Thank you.
Back filming for @arbormotion !! We got such a be Back filming for @arbormotion !!

We got such a beautiful day for this shoot, and it was nice getting to update a few shots from our last one together. No sense in running winter ads in summer right? Although it is Michigan and hail is not unheard of year-round... 🥶

And while we're replacing some footage, it's also time for me to replace something else...

After more than 7 years, my trusty drone is officially retiring 🥲 New drone unboxing coming very soon! Stay tuned!
It’s not always about needing more ideas, sometime It’s not always about needing more ideas, sometimes it’s just the mental load of having to figure it out every time.
 
That’s the part that makes content feel heavier than it should be and once that pressure’s gone, everything starts to feel a bit more manageable 😅
Sometimes I have to pause and think about it for a Sometimes I have to pause and think about it for a second…
 
People really trust me with something that matters to them - their ideas, their story, how they show up.
and that’s not something I take lightly.
 
Really grateful for every client who lets me be part of that 🤍
There’s a different kind of confidence that comes There’s a different kind of confidence that comes from knowing what you’re creating and why you’re creating it.

It shifts how you think, how you create, and how your audience experiences your brand.
 
If you’ve been craving that kind of clarity in your videos, we made something to help you get started.
 
Comment GUIDE and we’ll send you our free guide to help you figure out exactly what video your business should make first 😉
Nothing like a booked call to remind you things ar Nothing like a booked call to remind you things are, in fact, happening.

Booking shoots for the end of August. 😎 Link’s waiting in the bio.

#videomarketingforbusiness #videoservices #annarborvideographer
That’s the whole point for me 😊   How do you want That’s the whole point for me 😊
 
How do you want people to see your business?
Most of the time, what makes something work isn’t Most of the time, what makes something work isn’t what you add at the end… It’s what was clear from the start.
 
When the foundation is there, everything else just supports it.

#videomarketing #socialmediamarketing #videotips

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Want something filmed in September? We’ve got a couple open project slots!