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video marketing

There are so many places to put videos nowadays...

4 Ways to Post Videos to Instagram and How To Do Them (video)

I got asked a question about posting videos to Instagram. It was about that vague- I mean, there are FOUR main ways to post videos to Instagram, which way did they mean?   In true Katie-style, when the choice is “big” or “home” we choose big. SO. Here are the four ways to post videos …

Read more4 Ways to Post Videos to Instagram and How To Do Them (video)
Thousands and thousands of dollars in equipment right there

Why and When would we use a Two Camera Shoot?

I just got asked this question “I’ve noticed a lot of people using two cameras including a shot of themselves on the side when they’re actually facing the other camera, why?” Great question! And it’s one I’ve taken for granted. My answer was, “I do it because it looks cool!” But that’s not entirely accurate. …

Read moreWhy and When would we use a Two Camera Shoot?
Isn't it pretty??

Video Marketing Inspiration: Create a space you love

“I don’t want to do a video, my space is a mess” I get this a lot. And I get it! I look back on old videos where I “Just did it” because I was being pressured  (Hi Sandi. 😉 ) and while it was good to get the video out there, I cringe at …

Read moreVideo Marketing Inspiration: Create a space you love
What face am I making?

How-to add captions to Facebook videos THE EASY WAY (video)

  In 2016, Digiday reported that 85% of Facebook video is watched without sound. Insert captions!   You’ve watched plenty of videos with captions. Some of them you can choose to put on, some of them are a part of the video file itself, and some of them automatically appear like when you are scrolling …

Read moreHow-to add captions to Facebook videos THE EASY WAY (video)
I don't know why but I love this pic - thanks hubby!

What does the “Inspired” stand for in “Inspired Video Marketing”?

“A moment’s insight is sometimes worth a life’s experience” – Oliver Wendell Holmes, Sr The day I woke up and was to meet with my resident agent to sign my business LLC, I had no idea what my business would be called. For the past 2 or 3 years, I had been working part-time doing …

Read moreWhat does the “Inspired” stand for in “Inspired Video Marketing”?
It's a phone and a folder - gasp!

Do this one simple thing to increase engagement in your marketing

This is going to be SO obvious, so intuitive and so straightforward that some of you might want to just click away right now because you’re going to roll your eyes at me. (Okay, clarification, it’s not just “do a video”, so don’t get your panties in a twist, although that IS a solid suggestion…) …

Read moreDo this one simple thing to increase engagement in your marketing

What is my “Why”, and what is YOUR “Why”? (video)

Why do you do what you do? And the answer is not “for money”. At the core of it, WHY do you do… anything? Everything? What you’re doing? Here is my answer to that question. In case you were interested. 😉 Happy #VlogsonSaturdays y’all! Slowly but surely, I am getting on track and figuring out …

Read moreWhat is my “Why”, and what is YOUR “Why”? (video)

Thank you 2017, Hello 2018!

One year ago today I launched “Inspired Video Marketing” as my full time gig. (Okay FINE, hecklers, it wasn’t called “Inspired Video Marketing back then). I don’t remember what thoughts I had going into it. What I DO remember is that half of January 1, 2017 was spent on my bed, listening to an audiobook, …

Read moreThank you 2017, Hello 2018!

10 Legendary Lessons on Video Chronicling a Legendary Pool

    This summer has been a whopper! You all know that after having worked Pool Construction for 3 years while doing Video Marketing part time, I made the leap to video full time January 1 of this year. Somehow this summer I ended up marrying the two and have been chronicling the making of …

Read more10 Legendary Lessons on Video Chronicling a Legendary Pool

Katie’s Down and Dirty Guide to Clean Video on a Smart Phone

Many of us know that doing video is an important aspect to our social media strategy, but it just seems so hard and daunting! We may be able to present in front of a big group, but the thought of speaking alone to a camera is… well, scary. We think so because it’s an unknown; …

Read moreKatie’s Down and Dirty Guide to Clean Video on a Smart Phone
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You can have good footage, good lighting, good edi You can have good footage, good lighting, good editing, but if people don’t get it right away... they’re already scrolling.
 
That’s usually where things fall off.
 
If editing or just putting everything together has been sitting on your to-do list… send us a message and we’ll handle that 😉
It’s about how it makes someone feel about their b It’s about how it makes someone feel about their business, their brand, and the way they show up.
No one really talks about how many roles video act No one really talks about how many roles video actually takes.
 
You’re filming, editing, planning, thinking, rethinking...and somehow expected to make it all look effortless.
 
It’s a lot behind the scenes for something that ends up being less than a minute. But if you know, you know 😅
So excited to be gearing up for another video with So excited to be gearing up for another video with @freedomhousedetroit . I haven't been taking on a lot of work with the new bebe, but some jobs with some organizations I just can't pass up. 🤍
Most of the time, it’s not really about time, conf Most of the time, it’s not really about time, confidence, or even ideas. It’s about perspective.

The way you think about video will either keep you stuck… or help you use it as a tool that actually supports your business.
A lot of the time, it’s not about doing more. It’s A lot of the time, it’s not about doing more.
It’s knowing what each piece of content is THERE to do.
 
If you want to go deeper into this and see how to apply it to your own content, we wrote a full blog on it.

Comment BLOG, and we’ll send you the link 😉
And just when you finally hit record…your dogs dec And just when you finally hit record…your dogs decide it’s the perfect time to co-star 😮‍💨

If you’re wearing all the hats as a content creator, director, editor, and on-screen talent in your biz and you’re feeling stuck on which video to kick things off with, we’ve got something just for you.

Comment "FIRST" and we’ll send you our free guide to help you figure out exactly what video your business should make first.
Not just that it looked good… but that it connecte Not just that it looked good… but that it connected. That someone understood the thought, the intention, the message behind it.

That’s the kind of content that stays with people and the kind that actually moves your business forward.
Who? What? How? Why? Whom do you help? What is it Who? What? How? Why? Whom do you help? What is it you help them do? How? Why do you do it? 

If you're only ever going to make one video for your business, answers these questions and make this one the one.

And if you want a more detailed guide, we’re giving away our FREE checklist to help you choose the first video that fits your business.

Just comment “FIRST” and we’ll send you the link.

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