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video

This is a video film strip

Your Life is a Movie and You are the Editor

The Director may have the vision, and the Camera Operator may capture the shot, but it is the Editor who decides how the story flows, where the scenes appear, which shots gets seen and which don’t. We are all Editors – irrespective of whether we make videos for our selves/businesses or not, we are all …

Read moreYour Life is a Movie and You are the Editor
Loki Pokey is adorable

Three Ways to Turn your Vertical Photo into a Horizontal Image in Final Cut Pro X (video)

Vertical, Square, Horizontal… there are so many formats for our media nowadays! It’s hard to know what format you need when going into content capture mode. Good thing we can transfer between platforms and formats! In this Tutorial Tuesday video I’ll show you three ways to turn your vertical photo (this would work for vertical …

Read moreThree Ways to Turn your Vertical Photo into a Horizontal Image in Final Cut Pro X (video)
Now I'm hungry...

It started with a donut…

What did you do to your hand? The short answer is “I punched a wall”, the long answer is a little more embarrassing and a little  (okay, a lot) less indicative of anger problems.  On a totally nondescript Friday evening, after a productive (I think?) day of work, I was set about to sit down …

Read moreIt started with a donut…
We look so cool

Questions on Intellectual Rights and Answers from the Universe

I’ve had a quandry rattling around in my head. Usually when we have some thought playing on repeat, it’s not something beneficial. It’s just some open loop that we run over and over looking for closure, mostly without realizing it, and usually not finding what we’re looking for until we finally bring it into focus. …

Read moreQuestions on Intellectual Rights and Answers from the Universe
Gosh this problem frustrated me

If you can’t share a post from your Personal Facebook Page to your Business Facebook Page on Mobile – DO THIS! (video)

I went live at Dragoncon for my Vlogs On Saturdays – but couldn’t share the live to my business page! Grrrrr… Something to do with “Facebook Business Manager” and their dumb defaults. 🙁 But! thanks to Kayla Crosby though, I was able to fix this, and now can share all I want! If you have …

Read moreIf you can’t share a post from your Personal Facebook Page to your Business Facebook Page on Mobile – DO THIS! (video)
sleepy seal is sleepy

Sometimes you win while sleeping (usually after sacrificing lots of sleep)

I awoke to a flight attendant tapping my shoulder and urging me to pull down my tray table. Odd, don’t they usually wake you up so you can do the opposite? Groggily, I pulled down the tray in a dreamy, Charlie pre-golden ticket state to reveal a (not gold but) yellow sticker proclaiming, “Congrats! You …

Read moreSometimes you win while sleeping (usually after sacrificing lots of sleep)
There are so many places to put videos nowadays...

4 Ways to Post Videos to Instagram and How To Do Them (video)

I got asked a question about posting videos to Instagram. It was about that vague- I mean, there are FOUR main ways to post videos to Instagram, which way did they mean?   In true Katie-style, when the choice is “big” or “home” we choose big. SO. Here are the four ways to post videos …

Read more4 Ways to Post Videos to Instagram and How To Do Them (video)
Isn't it pretty??

Video Marketing Inspiration: Create a space you love

“I don’t want to do a video, my space is a mess” I get this a lot. And I get it! I look back on old videos where I “Just did it” because I was being pressured  (Hi Sandi. 😉 ) and while it was good to get the video out there, I cringe at …

Read moreVideo Marketing Inspiration: Create a space you love
You think he's hot?

10 Resources to keep you “Inspired” in life and business

After a chat with a fun and quicky realtor James Bruney (if this doesn’t feel quirky – just you wait. ;-P He’s got some big ideas in store! ) We discussed many of the resources that inspire us – and I realized a lot of these people have become integral to my daily life – …

Read more10 Resources to keep you “Inspired” in life and business

8 Great Resources for your Video Marketing Endeavors

I love lists. I also love well thought out resources that make life so much easier because when you have a question or need something done, you know they are there. To combine these loves, I have put together a list for you all of my top favorite resources I use in regards to my …

Read more8 Great Resources for your Video Marketing Endeavors
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One of the unexpected perks of this job is getting One of the unexpected perks of this job is getting a little peek into how so many different businesses actually work.
 
Different industries, different teams, completely different ways of doing things and somehow I always walk away having noticed something I can apply to my own business too.
 
I guess spending this much time behind the scenes of other people’s businesses will do that to you. Very grateful I get to call this work.

#videomarketingforbusiness #videographerlife #lifeonset
There’s a lot that happens between packing up the There’s a lot that happens between packing up the camera and delivering that final video, and not everything we capture disappears just because you didn’t see it in the final cut.
 
We got into this a little more in our latest blog. If you’re curious, comment BLOG and we’ll send the link your way!
Another shoot with @freedomhousedetroit in the boo Another shoot with @freedomhousedetroit in the books! It was a hot one with plenty of walking, but getting to see familiar faces again made the day even better.

I also got the sweetest testimonial from FHD’s Chief Executive, which was such a lovely surprise! Always grateful when clients take the time to share kind words about working together. Definitely made the sweaty shoot day worth it.
Still love it though. Ask me again after I’ve expo Still love it though. Ask me again after I’ve exported everything.
It’s not about doing more, it’s doing things with It’s not about doing more, it’s doing things with a little more intention.
 
If editing is the part that’s slowing you down or keeping things stuck, you don’t have to carry that on your own.
 
We’re offering video editing services, send us a message, and we’ll help bring your content together.
It's almost pumpkin spice, apple cider and donuts It's almost pumpkin spice, apple cider and donuts season! 🎃
 
It felt surreal to film for @spicerorchards as I grew up going to this Orchard. And while they knock it out of the park with their fall attractions, they're actually open year-round and have delicious treats and fun activities all year! (Christmas Train to see Santa anyone?)
 
If you get a chance, go visit them for some pick-your-own and to see all the awesomeness they have going on there.
I get to learn from a LOT of different businesses I get to learn from a LOT of different businesses doing this job, and that’s probably one of my favorite things about it.
 
Video marketing is a pretty broad term but for me, it means creating videos that businesses and nonprofits can actually use to share who they are, what they do and why it's important.
 
Website videos, social media content, testimonials, services, products, events, behind the scenes... basically anything that helps people understand what you do and get a better feel for the people behind it.
 
If you want to see a few examples of what I mean, comment VIDEO and we’ll happily send some over.
There’s something powerful about knowing exactly h There’s something powerful about knowing exactly how you want to show up.
 
You're not trying to say everything to everyone, you're just being clear on who you’re talking to and what you want them to feel when they watch.
 
When that part is solid, everything else just carries it further. That’s when video stops feeling like content and starts feeling like an extension of your brand.
I’ve spent years building a business I’m proud of I’ve spent years building a business I’m proud of and now I’m learning how to keep building it while raising someone I’m even prouder of.
 
It’s not always perfectly balanced and I don’t think it needs to be. Some days work and motherhood just happen side by side. Like this.

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