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Reels vs. TikTok vs. YouTube Shorts Banner

Reels vs. TikTok vs. YouTube Shorts: Where Should Your Business Be?

The internet's IN LOVE with short videos, and it's hard to ignore the phenomenon that has taken over our screens. You can't scroll for long without seeing one. The big question is, with Reels, TikTok, and YouTube Shorts all out there, how do you pick the best platform for your business's videos? Let’s figure out …

Read moreReels vs. TikTok vs. YouTube Shorts: Where Should Your Business Be?
a journal and a pencil are on a pink background with pantone color chips

How-to Upload Your Brand Kit on Canva (VIDEO)

In this tutorial I'll show you how to upload your brand kit to Canva, and give you a short look at how you can use your brand kit once it's uploaded to start customizing your own designs for your own business look.

Read moreHow-to Upload Your Brand Kit on Canva (VIDEO)
It's the pink starburst with the words "So that's my business" on it on top of a phone showing pictures of Leslie and Katie

Guest Appearance on “So That’s My Business”

Because it's by us sharing what's authentically us, and us consuming some organization's authentic content that we can start to attract each other and find our tribe.

Read moreGuest Appearance on “So That’s My Business”

How-To: Tag Your Personal Friends on Your Business Facebook Page

Recently I uploaded a bunch of photos of some great people to my business facebook page. I wanted to tag the people in the photos and… found out I couldn’t. As my business page my friends did not show up. As my personal page, I couldn’t even tag. Thankfully a quick jaunt into “Settings” solved …

Read moreHow-To: Tag Your Personal Friends on Your Business Facebook Page
Just me and muh dad

What does “User-Generated Content” Mean?

According to our trust-worthy friend, Wikipedia, (take THAT teachers who told me I couldn’t site Wikipedia) “User-generated content (UGC)… is any form of content, such as images, videos, text and audio, that have been posted by users on online platforms such as social media and wikis.[“ How does this differ from “content” in general? The difference is between YOU as your …

Read moreWhat does “User-Generated Content” Mean?
I thought the stripes were fun

How-To Link your Instagram Account to your Facebook Business Page

As a business owner I like to save time and consolidate where I can. I’m sure you can relate. Unless you have a giant marketing team, you have to do it all yourself, from making the content specific for each platform to tagging, describing and posting it. It’s overwhelming! Of course there are tools out …

Read moreHow-To Link your Instagram Account to your Facebook Business Page
Gosh this problem frustrated me

If you can’t share a post from your Personal Facebook Page to your Business Facebook Page on Mobile – DO THIS! (video)

I went live at Dragoncon for my Vlogs On Saturdays – but couldn’t share the live to my business page! Grrrrr… Something to do with “Facebook Business Manager” and their dumb defaults. 🙁 But! thanks to Kayla Crosby though, I was able to fix this, and now can share all I want! If you have …

Read moreIf you can’t share a post from your Personal Facebook Page to your Business Facebook Page on Mobile – DO THIS! (video)
There are so many places to put videos nowadays...

4 Ways to Post Videos to Instagram and How To Do Them (video)

I got asked a question about posting videos to Instagram. It was about that vague- I mean, there are FOUR main ways to post videos to Instagram, which way did they mean?   In true Katie-style, when the choice is “big” or “home” we choose big. SO. Here are the four ways to post videos …

Read more4 Ways to Post Videos to Instagram and How To Do Them (video)
Isn't it pretty??

Video Marketing Inspiration: Create a space you love

“I don’t want to do a video, my space is a mess” I get this a lot. And I get it! I look back on old videos where I “Just did it” because I was being pressured  (Hi Sandi. 😉 ) and while it was good to get the video out there, I cringe at …

Read moreVideo Marketing Inspiration: Create a space you love
What face am I making?

How-to add captions to Facebook videos THE EASY WAY (video)

  In 2016, Digiday reported that 85% of Facebook video is watched without sound. Insert captions!   You’ve watched plenty of videos with captions. Some of them you can choose to put on, some of them are a part of the video file itself, and some of them automatically appear like when you are scrolling …

Read moreHow-to add captions to Facebook videos THE EASY WAY (video)
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Some seasons feel more creative than others.   And Some seasons feel more creative than others.
 
And some seasons feel like you’re forcing every idea just to keep up. That doesn’t mean you’ve lost your creativity.
 
It usually just means something needs to shift. Give yourself a little room to pause, rethink, and reset your approach.
 
You’re allowed to create in a way that actually feels sustainable. And if you need help figuring out what that looks like for your content, we’ve got something for you.
 
Comment FIRST and we’ll send you our free guide to help you decide what video to create next �
Happy Memorial Day 🤍 Feeling grateful to those wh Happy Memorial Day 🤍

Feeling grateful to those who made days like this possible. (shoot for @michiganvideo )
Apparently, still ends up taking videos 😅 I know Apparently, still ends up taking videos 😅

I know I'm late to the Star Wars party, but there are still a few cold pieces of pizza and at least one un-opened soda, right? @spacedive313 @clairewinnauthor @ardent_hermit @chelsea_eoconnell @peterson.b
me trying to act normal after that 😭 me trying to act normal after that 😭
Well that was a first! Have I already used this so Well that was a first!
Have I already used this song? I don’t know. Singing it to him makes me cry every time.  #mothersday #firstmothersday
If you slowed down your content this year, what do If you slowed down your content this year, what do you think would actually improve?
No one talks about how editing is basically just “ No one talks about how editing is basically just “move this 0.2 seconds earlier” for 2 hours straight 😅 But somehow that’s exactly what makes the whole video hit.
 
If you don’t feel like arguing with clips all day… we do that for a living 😂
 
DM us and we’ll handle your edits!
You can have good footage, good lighting, good edi You can have good footage, good lighting, good editing, but if people don’t get it right away... they’re already scrolling.
 
That’s usually where things fall off.
 
If editing or just putting everything together has been sitting on your to-do list… send us a message and we’ll handle that 😉
It’s about how it makes someone feel about their b It’s about how it makes someone feel about their business, their brand, and the way they show up.

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