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This is a photo of a phone showing the audiobook "Deep work"

Get More and Better Work Done : 5 Takeaways from Cal Newport’s “Deep Work”

There are two abilities necessary for success in the New Economy: the ability to quickly master hard things and the ability to produce at an elite level. Both depend on your ability to perform deep work.

Read moreGet More and Better Work Done : 5 Takeaways from Cal Newport’s “Deep Work”
teal headphones, coffee a laptop and a sign that says "Things to do: Own today"

Consistency > Perfection with Video

I think it’s a common desire, the elusive “Being Discovered”. The thought goes, “If I put forth this ONE. PERFECT. THING. someone will see it and notice me. I will be whisked away into stardom and fame befitting my awesomeness.” I’m not here to crush all your dreams. There is always that CHANCE. And, there …

Read moreConsistency > Perfection with Video
Turn one Instagram Link into as many as you'd like

You can add extra urls to your Instagram Account with this one tool

It’s so annoying to try to link to something in an Instagram post (a blog referenced, a vlog, a product…) and suddenly remember that the url won’t be live and someone will need to type that web address into their browser to see it because it’s not a hyperlink. My guess is that Instagram wants …

Read moreYou can add extra urls to your Instagram Account with this one tool
This is a photo of a record player and record

I Want to add Music to my Videos – How Do I Do That? (iPhone/iPad)

I’ve gotten this question from enough business owners / solopreneurs that I think it’s worth writing a blog to address it. Now, with all of the technology out there, everyone seems to have their own system. Some of us edit on Macs. Some on PCs. Some film and edit on phones or tablets, which leads …

Read moreI Want to add Music to my Videos – How Do I Do That? (iPhone/iPad)
Just me and muh dad

What does “User-Generated Content” Mean?

According to our trust-worthy friend, Wikipedia, (take THAT teachers who told me I couldn’t site Wikipedia) “User-generated content (UGC)… is any form of content, such as images, videos, text and audio, that have been posted by users on online platforms such as social media and wikis.[“ How does this differ from “content” in general? The difference is between YOU as your …

Read moreWhat does “User-Generated Content” Mean?
Hiring me is always a good idea. :)

Should I hire a videographer for my event?

It’s a difficult decision to decide if it’s worth the cost to hire a videographer for your event. In the effort of making things simpler, I made a flow chart! (Ooh! For the record, if you’re wondering about a photographer for your event, this flowchart works the same- just exchange for the right lingo.) I’ve …

Read moreShould I hire a videographer for my event?
Isn't it pretty??

Video Marketing Inspiration: Create a space you love

“I don’t want to do a video, my space is a mess” I get this a lot. And I get it! I look back on old videos where I “Just did it” because I was being pressured  (Hi Sandi. 😉 ) and while it was good to get the video out there, I cringe at …

Read moreVideo Marketing Inspiration: Create a space you love
I don't know why but I love this pic - thanks hubby!

What does the “Inspired” stand for in “Inspired Video Marketing”?

“A moment’s insight is sometimes worth a life’s experience” – Oliver Wendell Holmes, Sr The day I woke up and was to meet with my resident agent to sign my business LLC, I had no idea what my business would be called. For the past 2 or 3 years, I had been working part-time doing …

Read moreWhat does the “Inspired” stand for in “Inspired Video Marketing”?
Photo by Joaynna Cook

Living Legendary – the Pirate Pool Premiere recap

Two weeks ago brought a whirlwind of a day fraught with nerves and technological issues but also love and support. Two weeks ago we had a Red Carpet Movie Premiere at the Historic Howell Theatre showcasing “Living Legendary: The Making of the Pirate Pool”. Which happens to be a full-length feature that I created. (Wow, …

Read moreLiving Legendary – the Pirate Pool Premiere recap
You think he's hot?

10 Resources to keep you “Inspired” in life and business

After a chat with a fun and quicky realtor James Bruney (if this doesn’t feel quirky – just you wait. ;-P He’s got some big ideas in store! ) We discussed many of the resources that inspire us – and I realized a lot of these people have become integral to my daily life – …

Read more10 Resources to keep you “Inspired” in life and business
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So excited to be gearing up for another video with So excited to be gearing up for another video with @freedomhousedetroit . I haven't been taking on a lot of work with the new bebe, but some jobs with some organizations I just can't pass up. 🤍
Most of the time, it’s not really about time, conf Most of the time, it’s not really about time, confidence, or even ideas. It’s about perspective.

The way you think about video will either keep you stuck… or help you use it as a tool that actually supports your business.
A lot of the time, it’s not about doing more. It’s A lot of the time, it’s not about doing more.
It’s knowing what each piece of content is THERE to do.
 
If you want to go deeper into this and see how to apply it to your own content, we wrote a full blog on it.

Comment BLOG, and we’ll send you the link 😉
And just when you finally hit record…your dogs dec And just when you finally hit record…your dogs decide it’s the perfect time to co-star 😮‍💨

If you’re wearing all the hats as a content creator, director, editor, and on-screen talent in your biz and you’re feeling stuck on which video to kick things off with, we’ve got something just for you.

Comment "FIRST" and we’ll send you our free guide to help you figure out exactly what video your business should make first.
Not just that it looked good… but that it connecte Not just that it looked good… but that it connected. That someone understood the thought, the intention, the message behind it.

That’s the kind of content that stays with people and the kind that actually moves your business forward.
Who? What? How? Why? Whom do you help? What is it Who? What? How? Why? Whom do you help? What is it you help them do? How? Why do you do it? 

If you're only ever going to make one video for your business, answers these questions and make this one the one.

And if you want a more detailed guide, we’re giving away our FREE checklist to help you choose the first video that fits your business.

Just comment “FIRST” and we’ll send you the link.
Taking a sip before reopening the timeline 😅 Thin Taking a sip before reopening the timeline 😅

Thinking about video for your business? Let’s chat.
I know it’s a little out of the blue- but I figure I know it’s a little out of the blue- but I figured today, on his due date, was the day to share. 🥰 So. What I’ve been up to…
If your video strategy feels heavy lately, it migh If your video strategy feels heavy lately, it might not be because you’re doing it wrong. It might just need space to breathe.
 
When content has room, it gets clearer, more intentional, and a lot more sustainable.

#creativebusiness #videostrategy #videographerlife #smallbusinessmichigan

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