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video marketing

Just me and muh dad

What does “User-Generated Content” Mean?

According to our trust-worthy friend, Wikipedia, (take THAT teachers who told me I couldn’t site Wikipedia) “User-generated content (UGC)… is any form of content, such as images, videos, text and audio, that have been posted by users on online platforms such as social media and wikis.[“ How does this differ from “content” in general? The difference is between YOU as your …

Read moreWhat does “User-Generated Content” Mean?
I thought the stripes were fun

How-To Link your Instagram Account to your Facebook Business Page

As a business owner I like to save time and consolidate where I can. I’m sure you can relate. Unless you have a giant marketing team, you have to do it all yourself, from making the content specific for each platform to tagging, describing and posting it. It’s overwhelming! Of course there are tools out …

Read moreHow-To Link your Instagram Account to your Facebook Business Page
I gave a speech at the event Permission and here it is

Permission to Speak? Granted.

I am blessed to know so many amazing and inspirational people! One of them, Nick Suino of https://nicklaus-suino.com put on a kick-butt day-long event and asked me to speak. So I did! I come to the stage at 2:36 I talk a bit about my story and how asking “What’s the worst that can happen” …

Read morePermission to Speak? Granted.
This is a video film strip

Your Life is a Movie and You are the Editor

The Director may have the vision, and the Camera Operator may capture the shot, but it is the Editor who decides how the story flows, where the scenes appear, which shots gets seen and which don’t. We are all Editors – irrespective of whether we make videos for our selves/businesses or not, we are all …

Read moreYour Life is a Movie and You are the Editor
Loki Pokey is adorable

Three Ways to Turn your Vertical Photo into a Horizontal Image in Final Cut Pro X (video)

Vertical, Square, Horizontal… there are so many formats for our media nowadays! It’s hard to know what format you need when going into content capture mode. Good thing we can transfer between platforms and formats! In this Tutorial Tuesday video I’ll show you three ways to turn your vertical photo (this would work for vertical …

Read moreThree Ways to Turn your Vertical Photo into a Horizontal Image in Final Cut Pro X (video)
Now I'm hungry...

It started with a donut…

What did you do to your hand? The short answer is “I punched a wall”, the long answer is a little more embarrassing and a little  (okay, a lot) less indicative of anger problems.  On a totally nondescript Friday evening, after a productive (I think?) day of work, I was set about to sit down …

Read moreIt started with a donut…
iPhone Videography - it's a thing

How-to do Slow-Mo on your iPhone (video)

I cut this part out of the video, but the MOST important part about doing slow-motion on your iPhone is REMEMBERING that you have the capability to do slow-motion! Don’t miss out on those cool moments because you forgot you could do this cool thing. Short clips from : The Matrix Guardians of Ga’Hoole The …

Read moreHow-to do Slow-Mo on your iPhone (video)
We look so cool

Questions on Intellectual Rights and Answers from the Universe

I’ve had a quandry rattling around in my head. Usually when we have some thought playing on repeat, it’s not something beneficial. It’s just some open loop that we run over and over looking for closure, mostly without realizing it, and usually not finding what we’re looking for until we finally bring it into focus. …

Read moreQuestions on Intellectual Rights and Answers from the Universe
sleepy seal is sleepy

Sometimes you win while sleeping (usually after sacrificing lots of sleep)

I awoke to a flight attendant tapping my shoulder and urging me to pull down my tray table. Odd, don’t they usually wake you up so you can do the opposite? Groggily, I pulled down the tray in a dreamy, Charlie pre-golden ticket state to reveal a (not gold but) yellow sticker proclaiming, “Congrats! You …

Read moreSometimes you win while sleeping (usually after sacrificing lots of sleep)
There are so many places to put videos nowadays...

4 Ways to Post Videos to Instagram and How To Do Them (video)

I got asked a question about posting videos to Instagram. It was about that vague- I mean, there are FOUR main ways to post videos to Instagram, which way did they mean?   In true Katie-style, when the choice is “big” or “home” we choose big. SO. Here are the four ways to post videos …

Read more4 Ways to Post Videos to Instagram and How To Do Them (video)
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Turns out running a video business also means bein Turns out running a video business also means being your own content creator 🙃 And actually I don't really mind. Except when I really should hire someone because I can't do the thing AND monitor the things... 🤨
Who needs roses when you can have really good ligh Who needs roses when you can have really good lighting and clean edits instead?

If your brand deserves a little extra love this season, consider this your sign to finally give your content the attention it’s been asking for. 

Good video is kind of like a healthy relationship... consistent, intentional, and built to last.

Right now, we’re not booking filming sessions, but we are taking on video editing projects. So if you’ve got footage sitting on your camera roll waiting to become something special…

Let’s make it happen!
Business owners, do you feel like you’re stepping Business owners, do you feel like you’re stepping into a better season? I know it can look scary out there, but there IS a lot of good in the world, and when we can focus on that, we can create more of it, and INSPIRE more as well. 

#smallbusinesslife #smallbusinessannarbor #videographer
No seriously! I think my most productive period is No seriously! I think my most productive period is in the evening! 😲

#videographerlife #videoforbusiness
Cheering them on… of course. A little sad? Maybe. Cheering them on… of course. A little sad? Maybe. 😅

#videographerlife #michigansmallbusiness
What’s one lesson you’re carrying into this year? What’s one lesson you’re carrying into this year?

#smallbusinesslife #videographer #annarborsmallbusiness
So fun being back at @arbormotion for this shoot! So fun being back at @arbormotion for this shoot!
 
We first met their team while filming for @thelist_annarbor , so it was really nice getting to reconnect and work together again. Always great energy, great people, and such a fun shoot all around.
 
Thank you Katie from @michiganseogroup for taking these BTS shots! 🤩

#smallbusinesslife #videographer #videomarketing #videoforbusiness
What do you want your business to be known for thi What do you want your business to be known for this year?

#videomarketing #videoforbusiness #marketingvideos
We’re getting ready to bring more stories to life We’re getting ready to bring more stories to life this year. If video is part of your plans, we’d love to be part of the process. 😉

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Not taking shoots for February, but video editing services are open! Reach out to us here.