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video marketing

I gave a speech at the event Permission and here it is

Permission to Speak? Granted.

I am blessed to know so many amazing and inspirational people! One of them, Nick Suino of https://nicklaus-suino.com put on a kick-butt day-long event and asked me to speak. So I did! I come to the stage at 2:36 I talk a bit about my story and how asking “What’s the worst that can happen” …

Read morePermission to Speak? Granted.
This is a video film strip

Your Life is a Movie and You are the Editor

The Director may have the vision, and the Camera Operator may capture the shot, but it is the Editor who decides how the story flows, where the scenes appear, which shots gets seen and which don’t. We are all Editors – irrespective of whether we make videos for our selves/businesses or not, we are all …

Read moreYour Life is a Movie and You are the Editor
Loki Pokey is adorable

Three Ways to Turn your Vertical Photo into a Horizontal Image in Final Cut Pro X (video)

Vertical, Square, Horizontal… there are so many formats for our media nowadays! It’s hard to know what format you need when going into content capture mode. Good thing we can transfer between platforms and formats! In this Tutorial Tuesday video I’ll show you three ways to turn your vertical photo (this would work for vertical …

Read moreThree Ways to Turn your Vertical Photo into a Horizontal Image in Final Cut Pro X (video)
Now I'm hungry...

It started with a donut…

What did you do to your hand? The short answer is “I punched a wall”, the long answer is a little more embarrassing and a little  (okay, a lot) less indicative of anger problems.  On a totally nondescript Friday evening, after a productive (I think?) day of work, I was set about to sit down …

Read moreIt started with a donut…
iPhone Videography - it's a thing

How-to do Slow-Mo on your iPhone (video)

I cut this part out of the video, but the MOST important part about doing slow-motion on your iPhone is REMEMBERING that you have the capability to do slow-motion! Don’t miss out on those cool moments because you forgot you could do this cool thing. Short clips from : The Matrix Guardians of Ga’Hoole The …

Read moreHow-to do Slow-Mo on your iPhone (video)
We look so cool

Questions on Intellectual Rights and Answers from the Universe

I’ve had a quandry rattling around in my head. Usually when we have some thought playing on repeat, it’s not something beneficial. It’s just some open loop that we run over and over looking for closure, mostly without realizing it, and usually not finding what we’re looking for until we finally bring it into focus. …

Read moreQuestions on Intellectual Rights and Answers from the Universe
sleepy seal is sleepy

Sometimes you win while sleeping (usually after sacrificing lots of sleep)

I awoke to a flight attendant tapping my shoulder and urging me to pull down my tray table. Odd, don’t they usually wake you up so you can do the opposite? Groggily, I pulled down the tray in a dreamy, Charlie pre-golden ticket state to reveal a (not gold but) yellow sticker proclaiming, “Congrats! You …

Read moreSometimes you win while sleeping (usually after sacrificing lots of sleep)
There are so many places to put videos nowadays...

4 Ways to Post Videos to Instagram and How To Do Them (video)

I got asked a question about posting videos to Instagram. It was about that vague- I mean, there are FOUR main ways to post videos to Instagram, which way did they mean?   In true Katie-style, when the choice is “big” or “home” we choose big. SO. Here are the four ways to post videos …

Read more4 Ways to Post Videos to Instagram and How To Do Them (video)
Thousands and thousands of dollars in equipment right there

Why and When would we use a Two Camera Shoot?

I just got asked this question “I’ve noticed a lot of people using two cameras including a shot of themselves on the side when they’re actually facing the other camera, why?” Great question! And it’s one I’ve taken for granted. My answer was, “I do it because it looks cool!” But that’s not entirely accurate. …

Read moreWhy and When would we use a Two Camera Shoot?
Isn't it pretty??

Video Marketing Inspiration: Create a space you love

“I don’t want to do a video, my space is a mess” I get this a lot. And I get it! I look back on old videos where I “Just did it” because I was being pressured  (Hi Sandi. 😉 ) and while it was good to get the video out there, I cringe at …

Read moreVideo Marketing Inspiration: Create a space you love
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It feels like every time we blink, social media de It feels like every time we blink, social media decides to reinvent itself again.
 
When you actually understand where things are heading, creating content gets way less overwhelming. You can stop guessing, stop scrambling, and start building videos that actually meet people where they are, not where the apps were two years ago.
 
If you’re feeling the “okay… so what do I do next?” moment after reading this... don’t worry, you don’t have to figure it out alone.
 
Our DM's are always open 😊

#marketingtips #videomarketing2025 #videomarketingforbusiness
We talk a lot about the impact of video… but the t We talk a lot about the impact of video… but the truth is, I’ve seen it change things in ways that still blow me away.
 
When people connect with a story, they take action.
They donate. They buy. They show up. They believe. That’s the magic of a well-told, well-crafted video.
 
It moves people. It creates momentum. It opens doors that didn’t exist before.
 
And if you’ve ever wondered whether video could actually make a difference for your business or mission… consider this your gentle reminder that it absolutely can.

#videomarketingforbusiness #marketing2025 #marketingtalk
This time of year always makes me pause a little l This time of year always makes me pause a little longer and appreciate the people and moments that shaped this season. 

Every project reminded me why I love what I do. Every business owner who showed up with courage reminded me why this work matters. And every creative I crossed paths with reminded me that this journey is a whole lot sweeter when shared.

I’m grateful for the growth, the unexpected lessons, the community around me, and the heart behind every story I get to capture.

From the IVM team, Happy Thanksgiving.
We’re so thankful for you. 💛
The end of the year is one of the best times to re The end of the year is one of the best times to refresh your content, show up intentionally, and get ahead of the new-year rush.

If you’ve been thinking about updating your videos or finally making some... this is your sign.

I still have a few slots open so if your business is ready for a little visibility boost, let’s make some magic happen.

DMs are open 💛
One week your content is thriving, the next week i One week your content is thriving, the next week it’s like the algorithm forgot you exist.
 
So we've put together a little deep dive into what’s actually happening in the advertising world right now, the real shifts influencing how people discover, trust, and buy from brands.
 
Some of these trends might surprise you… and a few might explain why your recent posts didn’t hit the way they used to 👀
 
If all of this sparks ideas (or a tiny panic 😅), I’m always here to help you turn it into video content that actually gets seen.
 
Just send me a DM. ♥️

#marketingtrends #advertisingtips #videomarketingforbusiness #contentmarketingstrategy
Just blowing bubbles… and reminding you that 88% o Just blowing bubbles… and reminding you that 88% of marketers are getting real ROI from video.
 
So what does that mean? It means video works. Like, really works. It helps people connect with your story, trust your brand, and remember what you do.
 
That’s why I love helping businesses bring their stories to life through video because when your message feels real, people pay attention.
 
Let’s make something you’ll be proud to post. Our DM's are always open 😊

#videomarketingforbusiness #socialmediavideos #michiganvideographer #videographerlife
When people think about video, they often picture When people think about video, they often picture the camera, the lights, the behind-the-scenes action, but what really happens goes so much deeper than that.
 
Every shoot starts with understanding you. Your story, your goals, and the message you want people to remember.
 
So when you invest in video, you’re not just paying for a camera and an edit, you’re investing in the heart behind your story and the creative vision that brings it to life. 💛
 
If you’re ready to show the world who you are, we’d love to help you tell your story in a way that’s real, intentional, and unforgettable.
 
 
#videographerlife #videomarketingforbusiness #videoforbusiness #iaminspired
30th Birthday girl @jesse.curtis.332 bought me thi 30th Birthday girl @jesse.curtis.332 bought me this shirt many moons ago and I figured it was that time of year to bust it out again. So what’s on the docket? Editing of course!! 🤣
Who wore the most costumes the best? #happyhallowe Who wore the most costumes the best? #happyhalloween

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Ready to roll cameras in December! Get in touch to book your shoot.